Cape Town: Digital Marketing Officer posted by FROGG Recruitment

Digital Marketing Officer Newlands Cape Town

Our technology client is looking for a Digital Marketing Officer with 5 years solid experience. You will be implementing online marketing strategies to enhance brand awareness, drive traffic, and generate leads. The Digital Marketing Officer will be responsible for planning, executing, and optimizing digital marketing campaigns across various channels.

Salary Negotiable

Responsibilities:

Digital Strategy Development

Content Creation

Social Media Management

SEO and SEM

Email Marketing

Design and execute email marketing campaigns to nurture leads and retain customers.

Analytics and Reporting – Use analytics tools (e.g., Google Analytics, social media insights) to track and report on campaign performance.

Budget Management – Assist in managing the digital marketing budget and ensure effective allocation of resources.

Min Qualifications and experience requirements:

Bachelors degree / Diploma in Marketing, Communications, or a related field.

4-5 years of experience in digital marketing or a related field.

Experience and skills with Google Ads certification, Google Analytics certification, or premier plus.

Strong understanding of digital marketing concepts and best practices.

Proficiency in using digital marketing tools and platforms (e.g., Google Analytics, social media management tools, email marketing software).

Excellent knowledge of SEO, SEM, and content marketing strategies.

Apply online

Frogg Recruitment