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Johannesburg: Marketing Head

Central Johannesburg advertising R800 000 August 2, 2026

LocationGauteng
Job typeMarketing / advertising / PR
SalaryR800 000
Posted2 Aug 2026
Responsible for: Digital Transformation Leadership Lead the phased transition from traditional to digital-first marketing with a clear transformation roadmap Implement marketing automation, CRM systems, and data-driven decision making Build digital capabilities within the team through training, hiring and partnerships Leverage data analytics, AI, and marketing technology to optimize performance Integrated Marketing Excellence Develop comprehensive brand strategies across BOTH digital (SEO/SEM, social, email, programmatic) AND traditional channels (ATL, BTL, trade marketing, events) Manage total marketing budget with optimal allocation between digital and traditional based on ROI Create omnichannel customer experiences integrating online and offline touchpoints Oversee product launches, packaging, pricing, and promotional campaigns across all channels Traditional Marketing Foundations Maintain brand consistency and equity across all platforms – digital, print, in-store, and experiential Strengthen relationships with trade partners, retailers, and distributors Continue excellence in brand building, market research, and consumer insights Ensure smooth business continuity during the digital transformation

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