Job Description
- Essential: Grade 12 (matric)
- Preferred: Diploma in Marketing
- A minimum of 2 years experience in similar role
- Experience working with CRM systems and MS Office suite
Duties and responsibilities:
- Act as the first point of contact for prospective students and responding to enquiries
- Provide prospective students with accurate information on programmes, entry requirements, study options and career pathways
- Conduct needs analysis with applicants to ensure programme suitability
- Guide students through the application and enrolment process, ensuring compliance with institution and regulatory requirements
- Manage leads effectively using the Institution’s CRM and/or learner management system
- Achieve and exceed individual and team enrolment targets
- Build strong relationships with prospective students, parents/guardians, schools, and other stakeholders
- Create content and materials for marketing purposes in collaboration with the marketing team
- Participate in open days, school visits, career expos and other marketing and student recruitment initiatives
- Arrange appointments with schools and other basic education entities to build relationships and promote programmes
- Maintain up-to-date knowledge of all programmes offered and industry-related developments
- Provide regular reports on leads, conversion rates and enrolment progress
- Assist with other ad-hoc tasks by management
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