Paarl: Marketer Social Media posted by Career Crew Ltd

About the Role

As a Social Media Marketer at Career Crew Ltd, you will be responsible for leveraging social media platforms like Facebook, Instagram, and TikTok to build brand awareness, engage audiences, drive traffic, and increase sales. You will create content, run paid ads, analyze performance, and stay current with trends to meet business goals, often working in-house, for agencies, or as freelancers.

Key Responsibilities

• Develop and oversee an organization’s overall social media strategy
• Create, schedule, and publish posts, often collaborating with designers
• Manage community interactions, responding to comments and messages (social listening)
• Plan and execute marketing campaigns, including paid advertising (media buying)
• Monitor metrics, analyze performance, and report on KPIs to optimize future efforts

Requirements

• Understanding of various social media platforms (e.g., LinkedIn for B2B, Instagram for visual content)
• Data analysis to interpret insights and performance
• Creativity for engaging content and compelling ad copy
• Strong communication and community management skills

Salary & Benefits

[Salary range: R500,000 – R700,000 per annum, depending on experience] [Benefits package includes 20 days annual leave, public holidays, and a pension fund contribution of 10%]