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Cape Town Region: Agent Relationship Manager (Sales) B2c posted by Tanya Serra Food, Wine, Hospitality Recruitment

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Job Description

POSITION OVERVIEW The Agent Relationship Manager – Southern Africa is a commercially driven role responsible for fuelling new business growth, reactivating dormant accounts, and driving long-term value from existing trade partners. Reporting to the Head of Agent Relationships, this position plays a critical role in shaping the brands market presence by promoting not only its world-class camps and lodges but, crucially, its comprehensive destination management service. QUALIFICATIONS & EXPERIENCE · Minimum of 5 years’ experience in African travel industry. · Proven ability to sell and position complex services, ideally within luxury travel, safari operations, or destination management sectors. · Strong B2B relationship development and solution-based selling skills that focus on long-term partner enablement over transactional wins. · Deep familiarity with the Southern African safari trade landscape; existing contacts or a relevant network are highly desirable. · Track record of securing new trade partnerships and reactivating dormant relationships with measurable commercial outcomes. · Excellent communication, presentation, and storytelling abilities—especially when translating operational strengths into agent benefits. · Strong proficiency in Microsoft Office (especially Excel and PowerPoint), with the ability to analyse account data, prepare agent performance reports, and deliver polished client presentations. · Skilled in using CRM platforms for managing the sales pipeline, tracking agent engagement, and generating commercial insights. · Familiarity with BI tools such as Power BI or similar platforms, with the ability to interpret data dashboards and use insights to inform sales strategy. · Digitally confident and professional across communication and collaboration platforms. · High integrity, passion for conservation-driven travel, and a self-starting mentality.

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About Sales Jobs in Western Cape

The sales industry in Western Cape is typically characterized by a competitive job market, with a high demand for skilled professionals who can drive revenue growth and build strong relationships with clients. Generally, the job market trends in this field are influenced by the overall economic climate and the specific needs of various industries.

In terms of salary expectations, it’s common to find sales positions paying salaries that range from around R300 000 to R600 000 per annum, depending on factors such as experience, company size, and industry sector. However, it’s essential to note that these are broad estimates, and actual salaries can vary significantly based on individual circumstances.

Typically, a successful sales professional in Western Cape should possess a range of skills, including strong communication and interpersonal skills, the ability to build rapport with clients and colleagues alike, and a solid understanding of marketing principles and product knowledge. Common skills also include negotiation and closing techniques, sales strategy development, and data analysis and reporting. Additionally, proficiency in Microsoft Office and CRM software is often an added advantage.

The technology industry, financial services sector, and manufacturing sector are among the most common industries that employ sales professionals in Western Cape. Other sectors, such as healthcare and education, also have a presence of sales roles.

In terms of career development, sales professionals in Western Cape can expect to progress through various stages, from entry-level sales positions to senior account management or sales leadership roles. Opportunities for training and professional development are often available, including sales certifications, product knowledge updates, and industry-specific conferences. As experience grows, so does the scope of responsibilities, with sales professionals taking on more complex sales strategies, managing larger client portfolios, and contributing to sales team performance metrics.

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This information provides general career guidance. Actual salaries and requirements vary by employer.



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