Kempton Park: Marketing Officer

Qualification Matric Diploma in Marketing / Public Relations Requirements 5 Years experience specifically with digital marketing, agency management and website management experience Travel is required for the role: valid drivers license and own reliable transport is essential Proficient in Microsoft Office, Internet Website Management / SEO, Social Media, Google Analytics, and LinkedIn Duties Identify potential media release opportunities through participation in GMTs, Agency meetings and liaison with relevant managers Coordinate Fact Sheets for the briefing of the PR Agency and gather relevant documents and photographs to support each story Monitor and assess media activity and ROI Manage online brand and product campaigns to achieve agreed objectives Manage supplier and ensure design of global company website is implemented, maintained and improved as required Monitor website performance and coordinate improvements in conjunction with Agency Actively drive and manage new content Co-ordinate internal projects and complete within target date Monitor and action all incoming mail leads generated from the website Maintain records of all leads as per departmental standards Monitor conversions and report on ROI as requested Maintain accurate records of online media activities