Job Description
About the Role
Kendrick Recruitment is seeking a commercially driven Agent Relationship Manager for a leading safari and hospitality company based in Cape Town. This role is responsible for driving new business growth, reactivating dormant accounts, and maximising long-term value from existing trade partners across Southern Africa.
Key Responsibilities
• Identify and qualify high-potential new trade partners across Southern Africa aligned with the company’s premium safari positioning
• Lead outreach campaigns and build strong relationships with potential partners, focusing on integrated, full-service ground handling
• Develop compelling pitches highlighting the company’s DMC capabilities, including logistical expertise, itinerary management, conservation impact, and value-added services
• Reactivate dormant or lapsed partners with tailored re-introduction efforts
• Represent the company at trade shows, roadshows, and industry events to generate leads and increase brand awareness
Requirements
• Minimum of 5 years’ experience in the African travel industry
• Proven ability to sell and position complex services, preferably within luxury travel, safari operations, or destination management
• Strong B2B relationship development and solution-based selling skills
• Deep familiarity with the Southern African safari trade landscape; existing network highly desirable
• Demonstrated success in securing new trade partnerships and reactivating dormant accounts
• Excellent communication, presentation, and storytelling skills
• Proficient in Microsoft Office (Excel, PowerPoint) and CRM platforms
Qualifications
• Minimum of 5 years’ experience in the African travel industry
• Bachelor’s degree or higher in a relevant field
Salary & Benefits
Salary: Negotiable DOE
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Sales Jobs in Western Cape
The sales industry in Western Cape is typically characterized by a competitive job market, with a high demand for skilled professionals who can drive revenue growth and build strong relationships with clients. Generally, the job market trends in this field are influenced by the overall economic climate and the specific needs of various industries.
In terms of salary expectations, it’s common to find sales positions paying salaries that range from around R300 000 to R600 000 per annum, depending on factors such as experience, company size, and industry sector. However, it’s essential to note that these are broad estimates, and actual salaries can vary significantly based on individual circumstances.
Typically, a successful sales professional in Western Cape should possess a range of skills, including strong communication and interpersonal skills, the ability to build rapport with clients and colleagues alike, and a solid understanding of marketing principles and product knowledge. Common skills also include negotiation and closing techniques, sales strategy development, and data analysis and reporting. Additionally, proficiency in Microsoft Office and CRM software is often an added advantage.
The technology industry, financial services sector, and manufacturing sector are among the most common industries that employ sales professionals in Western Cape. Other sectors, such as healthcare and education, also have a presence of sales roles.
In terms of career development, sales professionals in Western Cape can expect to progress through various stages, from entry-level sales positions to senior account management or sales leadership roles. Opportunities for training and professional development are often available, including sales certifications, product knowledge updates, and industry-specific conferences. As experience grows, so does the scope of responsibilities, with sales professionals taking on more complex sales strategies, managing larger client portfolios, and contributing to sales team performance metrics.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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