Cape Town: Senior Paid Media Executive (Social & Search) (CPT Hybrid) posted by DataFin Recruitment

ENVIRONMENT:

TAKE full ownership of a number of Paid Media accounts across various verticals & platforms as the next Senior Paid Media Executive sought by a dynamic UK-based Digital Marketing Platform. You would lead on client contact, reporting, strategy and roadmapping for your clients, with the support of the Account Manager or other senior team members. The role would see you identifying pitfalls of existing processes and industry practices and communicating effective solutions to further the underlying technology that powers the business. This is an exciting opportunity for someone with a product-led mindset and a background in Paid Media, with at least one year of experience actively managing client campaigns. Please note the position is based in the Southern Suburbs.

DUTIES:

Performance/Management –

• Daily checks across key clients, recognising and prioritising changes to improve performance.
• Carry out routine and detailed account audits with clear actionable insights.
• Support with building and maintaining cross-channel strategy roadmaps for clients, including new platform roll outs, technical changes, dependencies and more.

Team/Workload –

• Manage, maintain and balance personal workload via online task tracking software (Notion).
• Monitor and support team workload, delegating tasks based on priority and team resources.
• Work alongside other team members on projects and client work.

Client comms –

• Nurture client relationships, including regular reporting calls and day to day communications.
• Identify and communicate key next steps required to improve performance.
• Feedback client-based areas of concern for senior leadership attention.

Leadership –

• Confidently discuss Paid Media with prospects, partners and clients.
• Attend and represent the company at events when possible.
• Deliver against team targets, regularly reporting progress back to the senior team.

Technology –

• Raise tickets for any bugs identified within the platform, communicating the reproduction steps effectively to the Product/Tech team.
• Submit tasks to the Tech backlog and support in prioritising new features to the platform.
• Report back client and team feedback on the platform.

REQUIREMENTS:

• At least 1 year of hands-on experience with running campaigns in Google Ads & Meta Ads. Microsoft Ads and other social platforms are a bonus!
• Comfortable leading client communication across calls, emails and instant messaging for select clients.
• Some experience with strategy and testing planning for clients.
• To be comfortable using Excel, Sheets or similar data analysis tools.
• To be a fluent English speaker, with other languages a bonus!

ATTRIBUTES:

• The ability to work independently and remotely where required.
• Inquisitive mindset when tackling new challenges.
• An interest in marketing technology and the future of digital.