| Date | 2024-11-24 |
|---|---|
| Job Title | Crm And Direct Marketing Manager |
| Employer | Ad Talent Africa More Information |
| Salary | 0 |
| Category | Finance Accounting |
| Location |
Western Cape / Cape Town |
Job Summary
Who we are: A leading Financial Services company.
What we do: We offer affordable and reliable financial services to the emerging consumer.
What we are looking for: A CRM and Direct Marketing Manager
What you will do:
You will play a key role in developing and implementing strategies to engage our customers directly and enhance their overall experience. With your expertise in CRM platforms and direct marketing techniques, you will lead initiatives aimed at maximising customer retention, loyalty and lifetime value.
Duties and Responsibilities (Includes, but are not limited to):
- Responsible for customer journey mapping of direct marketing campaigns across all direct channels
- Manage the customer direct marketing calendar to ensure good customer engagement and avoid opt-outs
- Liaise with business stakeholders on upcoming brand campaigns and ensure that customer communication is plotted in the marketing calendar
- Responsible for the set-up and reporting of customer surveys
- Report on campaign objectives laid out in the brief
- Guide business stakeholders on processes and best practices to understand customer`s behaviour and engagement through communication
- Define documentation and road maps for direct business processes, A/B tests and promotions that succeed through direct communications
- Managing trigger campaigns throughout the customer lifecycle to maximise sales
- A/B testing on various campaigns to establish the most effective way to drive customer conversion against the objective
- Ensuring campaigns comply with current best practice and legal compliance
- Identify target audience and opportunities to grow our direct marketing lists
What do you need:
- Degree or relevant marketing qualification
- Minimum of 4 years` experience in a CRM role
- Must have worked for an online transactional business, with a strong digital presence
- Experience working on or developing customer lifecycle programmes
- Experience with triggered communication and complex segmentation
- Experience with CRM tools and content management systems
- Advanced experience with MS Office tools and G-suite Google Docs
- Strong understanding of data management and governance
- Strong interpersonal skills and ability to work within cross-functional teams
- Extremely detail-orientated, whilst being able to see the big picture and how pieces across the organisation fit together
- Must be agile and able to change direction quickly
Crm And Direct Marketing Manager position available in Western Cape, Cape Town. This job position was posted by Ad Talent Africa. The job has been posted as a premium ad on 2024-11-24 at 13:07:57 in the Finance Accounting category
Click Go Apply to apply online!
You might also like to look at the available jobs in the same area.
Apply directly on jobmail for this position
Some posts have contact information included with other instructions. All applicants are urged to read the instructions carefully.
We will list jobs at the bottom of each job, so feel free to scroll down and continue your search.
We do not accept any job applications and merely offer the service of daily jobs being mined and displayed on our job portal.
Each job post has a link to take you directly to the original post to apply on their website or the original website where the post came from.
Here are some more related positions
Cape Town: Crm And Direct Marketing Manager posted by Ad Talent Africa
Who we are: A leading Financial Services company.What we do: We offer affordable and reliable financial services to the emerging consumer.What we are looking for: A CRM and Direct Marketing ManagerWhat you will do:You will play a key role in developing and
View Job
Crm And Direct Marketing Manager
Cape Town: Crm And Sales Manager posted by The Talent Room
Business Development Manager Position in Cape TownIntroductionA company in Cape Town is looking for a Business Development and Customer Relationship Manager.Duties & Responsibilities Develops and delivers the product sales strategies, plans and targets
View Job
Crm And Sales Manager
Port Elizabeth: Support And Crm posted by Datafin
Support and CRMIT - SupportPort Elizabeth - Eastern CapeENVIRONMENT: An AgriTech company is seeking a Support and Client Relationship Manager in the Eastern Cape. You will play a crucial role in maintaining and strengthening relationships with clients, en
View Job
Support And Crm
Email Alerts
Click the button below and submit your email to receive email alerts with the latest jobs.
This service is offered by Result Generation
We do not save your information, and your email is the only information we forward to the service.
If you wish to unsubscribe, please click here
