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Franschhoek: Marketing Coordinator

Franschhoek: Marketing Coordinator

Posted on 2025-08-12 00:00:00

Job Summary

Duties: Collaborating efforts with the hotel teams on all matters impacting the public communications and relations Providing content support to sales teams responsible for OTAs, OTOs and traditional trade relationships Delivery of cutting-edge marketing and communication material Responsible for coordinating marketing specific site inspections with media / PR agencies. Design and production of all brand creative content and collateral. Support the wider marketing function on key projects, campaigns and additional workload as and when required to do so Achievement of quality improvements as agreed by the Department Management in response to Market feedback Ensure that savings are made through negotiating improved pricing for marketing materials Provide support in the execution of digital marketing campaigns, social media (Facebook, Instagram, LinkedIn etc), email, and web Coordinate and assist with email marketing campaigns, including building emails, segmenting audiences, and tracking performance. Monitor campaign performance and generate reports using tools like Google Analytics and social insights dashboards Assist with website content updates, light CMS work (e.g., WordPress) Stay up to date with digital marketing best practices, tools, and trends Identify trends and insights and optimize spend and performance based on the insight. Instrument conversion points and optimize user funnels Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate Requirements: Grade 12 A formal marketing qualification will be an advantage At least 13 years experience in digital marketing, social media, or content coordination. A basic understanding of the hospitality and wine industry (high end) would be beneficial. Familiarity with SEO / SEM basics, PPC, content strategy, and community engagement Social tools: Hootsuite, Later, Meta Business Suite Analytics tools: Google Analytics, Facebook Insights Knowledge on Email platforms like Mailchimp, Campaign Monitor, or similar Knowledge of CMS platforms: WordPress or similar Graphic design skills (e.g., Canva, Adobe Creative Suite – In-Design, Photoshop, Illustrator, WordPress) and MS PowerPoint. Process excellence and service delivery Excellent quality and attention to detail Innovation for results Ability to work effectively when under pressure Teamwork and cross organisational collaboration Analytical mindset comfortable reviewing metrics and translating them into insights Curious, collaborative, and eager to grow in a fast-paced marketing team

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Posted in Jobs in Cape Winelands, Jobs in Franschhoek, Jobs in Stellenbosch

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Franschhoek: Marketing Coordinator

Franschhoek: Marketing Coordinator

Posted on 2025-08-05 00:00:00

Job Summary

Area : Franschhoek, Cape Town Overview A well-established luxury hospitality portfolio known for sophisticated escapes and unique guest experiences is offering a dynamic career opportunity to a positive, vibrant, and energetic individual. The role of the Marketing Coordinator supports the Senior Marketing Executive in achieving departmental targets by developing and implementing strategies that maximise brand recognition, sales, and revenue. Main Responsibilities: Collaborate with hotel teams on all matters impacting public communications and relations. Provide content support to sales teams responsible for OTAs, OTOs, and traditional trade relationships. Deliver cutting-edge marketing and communication material. Coordinate marketing-specific site inspections with media and PR agencies. Design and produce brand creative content and collateral. Support the broader marketing function on key projects, campaigns, and additional workload as required. Drive quality improvements in response to market feedback as agreed with department management. Negotiate improved pricing for marketing materials to achieve cost savings. Assist in executing digital marketing campaigns across SEO/SEM, social media (Facebook, Instagram, LinkedIn, etc.), email, and web. Coordinate and support email marketing campaigns, including building emails, segmenting audiences, and tracking performance. Monitor campaign performance and generate reports using tools like Google Analytics and social media insights dashboards. Assist with website content updates and light CMS work (e.g., WordPress). Stay current with digital marketing best practices, tools, and trends. Identify trends and insights to optimise spend and performance. Instrument conversion points and optimise user funnels. Evaluate emerging technologies and provide thought leadership for adoption where appropriate. Experience and Skills: 13 years of experience in digital marketing, social media, or content coordination. Basic understanding of the high-end hospitality and wine industry is beneficial. Familiarity with SEO/SEM basics, PPC, content strategy, and community engagement. Experience with social tools such as Hootsuite, Later, and Meta Business Suite. Proficiency in analytics tools like Google Analytics and Facebook Insights. Knowledge of email platforms like Mailchimp, Campaign Monitor, or similar. Experience with CMS platforms such as WordPress. Graphic design skills, including proficiency with Canva and Adobe Creative Suite (InDesign, Photoshop, Illustrator), and MS PowerPoint. Inherent Requirements: Diploma or Bachelor’s degree in Marketing. Strong focus on process excellence and service delivery. Exceptional attention to detail and quality. Innovative mindset aimed at achieving results. Ability to perform effectively under pressure. Team-oriented with a collaborative approach across departments. Analytical mindset with the ability to interpret metrics into actionable insights. Curious, collaborative, and growth-oriented within a fast-paced marketing environment .

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Click Go Apply to apply online!


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Apply directly for this position. Please read all instructions carefully.

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Share this to someone who needs a job:
Posted in Jobs in Cape Winelands, Jobs in Franschhoek, Jobs in Stellenbosch

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