This role merges graphic design, multimedia content creation, and digital marketing expertise, offering a unique opportunity to shape the companys online brand and presence. Key

Responsibilities:

Content Creation & Management : Develop engaging multimedia content (videos, graphics, banners, etc.) for products and services. Manage the creation and uploading of product catalogs, ensuring content is optimized and accurate. Create educational and promotional videos showcasing products, features, and brand messages. Digital Marketing : Implement and manage digital marketing strategies across social media platforms, including Google Ads, TikTok, and other relevant channels. Optimize Google Leads to drive organic and paid traffic, focusing on lead generation and conversion. Manage digital campaigns, targeting appropriate audiences to boost brand awareness and drive sales. Brand Communication : Ensure consistency in brand messaging and visual identity across all channels. Develop and execute a social media strategy that aligns with company goals, including posting, engagement, and community management on platforms like Facebook, Instagram, TikTok, and LinkedIn. Monitor brand performance and provide insights to improve customer engagement. Video Production : Plan, shoot, and edit high-quality videos for product demonstrations, tutorials, and promotional content. Work closely with the marketing team to align video content with ongoing campaigns. Social Media Management : Create a content calendar and manage daily posting and updates on all relevant platforms. Track performance metrics (likes, shares, comments, conversions) and report on trends and ROI. Collaboration : Collaborate with cross-functional teams to align messaging across digital platforms. Liaise with the product and sales teams to understand product offerings and customer needs. Skills & Qualifications: Proven experience in multimedia content creation (graphic design, video editing, etc.). Expertise in digital marketing, including Google Ads, SEO, and social media marketing. Proficiency in TikTok video creation and marketing. Strong understanding of brand communication strategies and their application in digital spaces. Familiarity with uploading product catalogs to digital platforms and ensuring accurate, engaging content. Strong knowledge of design tools (e.g., Adobe Creative Suite: Photoshop, Illustrator, Premiere Pro, etc.). Ability to track, analyze, and report on digital marketing campaign performance. Experience in the healthcare industry or similar sectors is a plus. Personal Attributes: Creative with an eye for detail and a passion for healthcare. Strong communicator and team player. Proactive and highly organized with the ability to manage multiple projects. Ability to work independently and meet deadlines in a fast-paced environment. Preferred: Experience with video production and editing for product demos. Knowledge of healthcare regulations related to marketing and digital content. Familiarity with customer relationship management (CRM) tools.

Multimedia & Digital Marketing Manager position available in Gauteng, Johannesburg. This job position was posted by . The job has been posted on 2025-02-04 in the Creative Design Arts & Media category