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Johannesburg: Senior Marketing Manager (Reporting to executive leadership)

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Job Description

What Youll Be Responsible For Define and execute comprehensive marketing strategies that support growth and revenue objectives Own brand positioning and ensure a consistent customer experience across all channels Lead digital marketing initiatives across social, email, CRM, SEO, and app communication platforms Drive app‑related marketing initiatives, including launches, loyalty programmes, customer engagement, and CRM campaigns Leverage data, insights, and market research to guide decision‑making and performance optimisation Manage and deliver campaigns across digital, retail, events, and app environments Lead, coach, and develop the marketing team, promoting ownership and high standards Manage marketing budgets, agency partners, and relationships with internal stakeholders Produce clear reporting and insights for senior leadership, identifying opportunities and risks What Were Looking For 710 years experience in a senior marketing role within consumer‑led, retail, lifestyle, or FMCG environments Demonstrated success in driving commercial outcomes through integrated marketing activity Strong people leadership experience with internal teams and external partners Data‑driven mindset with the ability to turn insight into action Comfortable operating in a dynamic, fast‑moving, and entrepreneurial environment Relevant tertiary qualification in marketing, business, or a related discipline How Youll Measure Success Marketing delivers measurable impact on revenue and growth Brand representation is strong, cohesive, and consistent across channels Digital, CRM, and app initiatives deliver results above expected performance benchmarks You operate with autonomy, enabling leadership to focus on long‑term strategy The marketing function scales smoothly as the brand portfolio expands Why Consider This Role This is a rare opportunity to step into a senior, influential marketing role where strategy, performance, and leadership intersect. Youll have the scope to shape direction, influence growth, and build something sustainable within a growing consumer business. REF: CTD000275. Let us assist you with your Digital career!
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