Richards Bay: Marketing Manager – Shopping Centre (Richards Bay) posted by Ability Executive Recruitment

Responsible for developing, recommending, and implementing the Centres marketing program. Formulates and supervises product marketing, advertising, and promotional programs.  Performs marketing research as needed. Develops and delivers sales and marketing training programs to Tenants and operational staff. Oversees customer relations and ensures that the Companys professional reputation is projected and maintained. Organise creative campaigns and promotional events that can make a difference in the Centres success according to trends and customer requirements.  The ideal candidate will be passionate for the art of marketing and will have an abundance of ideas for building efficient strategies. This person must bring forth a strong arsenal of techniques and methods to promote our products, services and public image.

• Development of long and short term marketing plans.
  
• Conducts market research and develops marketing strategies to complement and support Body Corporate goals and strategic objectives.
  
• Reviews marketing programs regularly and modifies as needed. Ensures the integrity and quality of all marketing efforts.
  
• Constructs and monitors the marketing budget.
  
• Develops and implements training, promotion, and advertising programs that further marketing objectives.
• Compiles promotional materials.
  
• Maintains and updates the website
  

• Exhibitions and promotional events.
  
• Write copy for diverse marketing distributions (brochures, press releases, website material etc.
  
• Monitor progress of campaigns using various metrics and submit reports of performance.
  
• Collaborate with managers in preparing budgets and monitoring expenses.
• Ensure that exhibition court space is sold to ensure steady income towards the Centre.
• Control Marketing and exhibition budget and ensure that all expenditure is accounted for.
• Ensure that all exhibition contracts are signed and exhibitor payments paid before exhibition.

Assumes responsibility for developing and implementing effective marketing programs.

• Development of long and short term marketing plans.
  
• Conducts market research and develops marketing strategies to complement and support Body
• Corporate goals and strategic objectives.
  
• Reviews marketing programs regularly and modifies as needed. Ensures the integrity and quality of all marketing efforts.
  
• Constructs and monitors the marketing budget.
  
• Develops and implements training, promotion, and advertising programs that further marketing objectives.
• Compiles promotional materials.
• Exhibitions and promotional events.
  
• Write copy for diverse marketing distributions (brochures, press releases, website material etc.
  
• Monitor progress of campaigns using various metrics and submit reports of performance.
  
• Collaborate with managers in preparing budgets and monitoring expenses.
  

Assumes responsibility for ensuring professional business relations with vendors, contractors, and trade professionals.

• Works to develop and maintain productive business relations with vendors, suppliers, contractors, etc.
  
• Acts as a liaison between Centre Management and external contacts.
  
• Ensures effective coordination of external services with Centre Management operations.
  
• Obtains and conveys information as appropriate.
  
• Promotes goodwill and a positive image of the shopping centre

Assumes responsibility for the effective operations management of Centre and facilities.

• Centre Management
  
• Keeps abreast of market activities in respect of tenant movement, new developments.
  
• Maintains a hands-on control of projects in hand
  
• Centre Management Reporting
  
• Provides accurate information to the General Manager / Managing Agent/ Client according to agreed format timeously
  
• Monitors turnover rentals
• Planning And Budgeting
  
• Assist in compiling expense budgets for each year 
  
• New Tenants
  
• Assist in vetting new Vendor applications and submitting Managing agent

Requirements

• Matric
  
• Associates degree in business administration with emphasis in marketing or equivalent experience.
  
• Minimum of 7 years of experience in marketing, public relations, advertising, supervisory experience.
• Experience in a Retail/ Property Management environment. 
  
• Excellent understanding of Centre management procedures. Knowledge of budgeting and service contracts