Western Cape: Digital Marketing Manager posted by Rad Resources

• Grade 12 (if having relevant experience in the online gaming environment)
• 3 Year Bachelor’s Degree in Business, Marketing, Communication or related field is preferred
• GAIQ certification (Google Analytics Certification)

Experience: 

• Minimum of 8 years experience including 4 years in the digital marketing and online sports betting environment
• Experience managing PPC and Adwords accounts
• Experience with CPA, Revenue Share, CPC and CPM models
• Experience in developing and implementing digital marketing plans including SEO, Google Analytics, Digital Paid Media management.
• Experience in monitoring digital trends and social media technologies pertinent to driving digital audience growth and engagement.
• Experience in managing the digital campaign process from brief, through design direction, copy writing, approval and reporting.
• Track record in managing multiple projects on various levels with different and converging timelines.