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Western Cape: Digital Performance Marketing Specialist posted by Communicate Finance

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Job Description

The Role
You will own and drive digital D2C performance across international business partners, working closely with distributors, agencies, and internal stakeholders to ensure strong execution and continuous optimisation.

Global D2C Performance Ownership

Build and own annual digital D2C marketing plans with international partners
Align, plan, and manage marketing budgets per market
Define clear activation plans across channels, timelines, and regions
Guide and support partner marketing teams during execution
Ensure marketing spend is efficient and performance-driven
Track execution, results, and ROI
Take full accountability for delivery against agreed plans
Present performance and sales insights clearly to stakeholders

Digital Content & Asset Management
Partner with internal creative and marketing teams to ensure all assets are digital-ready
Structure content for localisation and translation across markets
Distribute relevant assets to partners to support D2C execution
Enable local market adaptations while maintaining global brand frameworks
Balance global consistency with local relevance

D2C Website Performance

Support external partners managing local consumer-facing websites
Ensure alignment with annual D2C strategies and correct asset usage
Improve traffic, conversion rates, and online sales performance
Oversee digital media investment and spend efficiency
Track results and continuously optimise campaigns
 
What We’re Looking For
Proven experience in performance marketing within a D2C eCommerce environment
Strong understanding of paid media, analytics, and conversion optimisation
Experience working with distributors, agencies, or external partners across multiple markets
Structured, hands-on approach with strong ownership and follow-through
Confidence working with data, insights, and performance reporting
Self-driven, energetic, and performance-focused mindset
 
What’s on Offer
A high-impact role within a rapidly growing global brand
Genuine ownership with visible influence on international D2C performance
A collaborative, ambitious, and internationally distributed team
Flexible hybrid working model
Remote working from anywhere in Europe
If you enjoy driving performance through partnerships, working across global markets, and shaping the future of D2C for a scaling brand, this role offers real scope and impact.
 

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REF: CTD000273.
 
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How to Apply

Click the green “Go Apply” button below to apply directly online with the employer.

About Online and Digital Media Jobs in Western Cape

The online and digital media industry is a rapidly growing field in the Western Cape, with a strong demand for skilled professionals to drive innovation and success. Typically, careers in this sector require a unique blend of technical expertise, creative flair, and business acumen. Generally, individuals working in online and digital media roles are found across various industries, including technology, financial services, and manufacturing.

Salary expectations for online and digital media professionals in the Western Cape can vary widely depending on factors such as experience, company size, and industry sector. Typically, entry-level positions may start within a broad range of R200 000 to R400 000 per annum, while senior roles can command salaries upwards of R800 000 to R1,2 million or more. However, it is essential to note that these figures are only a rough guide and actual salaries may differ significantly depending on individual circumstances.

Common skills required for online and digital media roles include proficiency in content management systems (CMS), graphic design software such as Adobe Creative Suite, programming languages like HTML/CSS and JavaScript, experience with social media platforms, video editing software, and knowledge of search engine optimization (SEO) principles. Other essential skills often include data analysis, project management, and communication skills.

The online and digital media industry is diverse and employs professionals across various sectors, including the technology industry, where companies like Google and Microsoft have a significant presence. Financial services firms also rely on online and digital media specialists to enhance their brand presence and customer engagement. Additionally, the manufacturing sector is increasingly leveraging digital platforms to reach customers and promote products.

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Career development opportunities in the online and digital media field are plentiful, with many professionals advancing into senior roles or transitioning into related fields such as marketing, sales, or entrepreneurship. Typically, ongoing education and training are necessary to stay up-to-date with industry trends and technological advancements.


This information provides general career guidance. Actual salaries and requirements vary by employer.



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