Job Summary:The Marketing Coordinator is responsible for coordinating the promotion and positioning of the Blue Nova Energy brand and products. Grow market share through socials, events and to raise brand awareness through the creation of marketing campaigns.Assist with benchmarking, monitoring trends and making sure the business is at the forefront of the industry.Key

Responsibilities:

Create and maintain a digital presence across the social media platforms on a weekly and monthly basis.Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets.Analyse customer insights, consumer trends, market analysis, and marketing best practices to build future successful strategies.Define paid media strategies and performance managementMonitor website performanceLiaise with third party hosting partner; to do the necessary updates in order to keep the website up to date and ensuring it is functioning optimally at all times.Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tacticsOversee and monitor events implementation, reporting on goals, and identifying customer journeys and funnelsAssisting the Key Account Managers to increase awareness and product knowledge with campaign focused approaches.Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments with the various product managers.Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channelsManaging Marketing budget.Manage content and updates for target audience and internal touch pointsPresent ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets.Job

Requirements:

Bachelor`s Degree/Diploma in Marketing, Advertising, Business Administration, or a related field.At least 3-5 years marketing experienceProficiency in CRM software and MS Office Suite (Excel, PowerPoint, etc.).Campaign planning and execution and project coordinationKnowledge and skill to use marketing automation platformsContent management systems knowledgeProficient use of analytic toolsSocial media platform managementApplications may also be submitted directly to Blue Nova Energy (Pty) Ltd
Marketing Co-Ordinator position available in Western Cape, Somerset West. This job position was posted by Blue Nova Energy (Pty) Ltd. The job has been posted as a premium ad on 2025-01-31 at 14:55:44 in the Sales Marketing category