Job Description
We are seeking a motivated and technically skilled Technical Sales Representative to promote and sell agricultural implements to farmers, dealerships, and distributors.
The ideal candidate will have a strong technical background in agriculture or mechanical engineering, combined with excellent interpersonal and sales skills.
The role requires extensive travel to client sites, exhibitions, and trade shows.
Key Responsibilities
- Promote and sell agricultural implements to new and existing customers.
- Provide technical product demonstrations and explain benefits in practical farm applications.
- Build and maintain strong relationships with farmers, dealerships, and distributors.
- Conduct on-site visits to farms, workshops, and regional offices to support clients.
- Identify customer needs and recommend appropriate solutions from the product range.
- Prepare and submit quotations, proposals, and tenders.
- Negotiate pricing, terms, and contracts in line with company guidelines.
- Provide after-sales support, including troubleshooting and coordinating with service teams.
- Represent the company at agricultural shows, expos, and field demonstrations.
- Gather market intelligence, competitor activity, and customer feedback to support product development and strategy.
Preferred Qualifications
- Educational Background:
- Diploma/Degree in Agricultural Engineering, Mechanical Engineering, Agricultural Science, or related technical field.
- Alternatively, strong practical farming or mechanical experience with agricultural machinery.
- Experience:
- Minimum 3–5 years in technical sales, agricultural equipment sales, or farm machinery operation/maintenance.
- Proven track record in building and maintaining customer relationships.
- Technical Skills:
- Solid understanding of agricultural machinery, implements, and farming practices.
- Ability to perform product demonstrations and basic troubleshooting.
- Computer literacy (MS Office, CRM systems, email, reporting).
- Soft Skills:
- Strong communication and presentation skills.
- Negotiation and closing ability.
- Self-motivated, independent, and target-driven.
- Excellent organizational and time management skills.
Please send your cv to *****@*****.co.za
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