Job Description
Cape Town – Western Cape – South Africa
- Assist in the management and optimisation of digital marketing campaigns across paid search, social media, and other channels.
- Support the Performance Marketing Lead in analysing campaign performance and identifying areas for improvement.
- Help manage the online sign-up funnel and free trial campaigns, aiming to increase conversion rates. Contribute to A/B testing efforts and the analysis of results to enhance campaign effectiveness.
- Collaborate with the marketing team to align digital marketing efforts with overall business objectives.
- Bachelor’s degree in Marketing, Business, or a related field.
- 1-2 years of experience in digital marketing, with a keen interest in paid search and social media.
- Experience in Google Ads is mandatory
- Basic understanding of digital marketing tools and platforms, including Google Analytics.
- Previous experience in a B2B or telecom/SaaS environment is advantageous but not required.
- Strong analytical skills with an aptitude for understanding data-driven insights.
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