Job Description
- Diploma or Degree in Marketing, Communications, Digital Media, or related field (advantageous).
- Proven experience as a social media content creator, digital marketer, or similar role – preferably in the real estate industry
- Strong understanding of various social media platforms and their algorithms.
- Proficiency in content creation tools (e.g., Canva, Illustrator, Adobe Creative Suite, CapCut, Lightroom, etc.).
- Excellent writing, editing, and storytelling skills.
- Strong photography and videography skills (mobile or professional camera).
- Ability to work under tight deadlines and manage multiple projects simultaneously.
- A keen eye for design and attention to detail.
Preferred Skills:
- Experience in social media advertising (Meta Business Suite, TikTok Ads, LinkedIn Ads).
- Basic knowledge of SEO and content marketing principles.
- Familiarity with analytics tools (Meta Insights, Google Analytics, etc.).
- Creativity and innovation in developing fresh content ideas.
Duties and responsibilities include, but not limited to:
- Develop, plan, and execute social media content strategies across platforms such as Instagram, Facebook, LinkedIn, TikTok, and YouTube.
- Create and edit high-quality visual and written content (graphics, photos, videos, captions, reels, etc.) that align with the brand identity in conjunction with the team of graphic designers and videographers.
- Creation will include joining our team of Property Practitioners in the field for content creation, marketing of property and general ideas for brand awareness.
- Manage social media calendars to ensure consistent posting and brand messaging.
- Monitor, respond to, and engage with followers to build community and brand loyalty.
- Stay up to date with the latest social media trends, tools, and best practices.
- Collaborate with marketing, design, and sales teams to align content with campaign goals.
- Track and analyse performance metrics to optimize engagement and reach.
- Assist in paid social media campaigns and influencer collaborations.
If you do not receive feedback within two weeks of submitting your application, please consider your application unsuccessful.
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