Job Description
About the Role
We are seeking an enthusiastic and creative Digital Marketing and Social Media Specialist to join our team. As a global leader in the auction industry, we require a highly skilled professional to manage our digital presence, marketing content, and visual assets. The ideal candidate will be passionate about content creation, branding, and performance-driven campaigns.
Key Responsibilities
- Manage social media platforms across Facebook, Instagram, LinkedIn, and YouTube
- Create, schedule, post, and share content for promotional purposes, public holiday campaigns, PR content, and sold property announcements
- Manage paid advertising on Meta platforms by creating Facebook lead forms, boosting campaigns, monitoring performance, adjusting budgets, and collecting and distributing leads to brokers and administrators
- Assist brokers with their individual social media accounts
- Research and liaise with third-party advertising platforms
- Generate QR codes for marketing materials
- Compile performance statistics across social media, email marketing, Property24, and the website
- Manage back-end digital operations related to auctions, including reordering the website after mailers, updating final lot orders, managing the website and YouTube channel on auction day, updating monthly auction headers across platforms, and maintaining accurate online property statuses
Requirements
- 3–5 years’ experience in a Digital Marketing, Social Media, or Content-focused role
- Relevant qualification in Marketing, Digital Marketing, Communications, Design, or Multimedia (or equivalent practical experience)
- Proven experience managing social media platforms and paid advertising, particularly Meta (Facebook and Instagram)
- Strong content creation skills, including copywriting, basic design, photography, and video editing
Qualifications
- Bachelor’s degree in Marketing, Digital Marketing, Communications, Design, or Multimedia (or equivalent)
Salary & Benefits
(No salary details mentioned in the original job description. This section is skipped.)
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Marketing / advertising / PR Jobs in Gauteng
In Gauteng, the marketing, advertising, and public relations (PR) landscape is constantly evolving, with a strong emphasis on digital media and innovative storytelling. Typically, job seekers in this field can expect to find opportunities across various industries, including technology, financial services, manufacturing, and retail. Generally speaking, these roles offer a dynamic work environment that combines creativity, strategic thinking, and analytical skills.
When it comes to compensation, salaries for marketing, advertising, and PR professionals in Gauteng are generally within the R500 000 – R1 million per annum range, although this can vary significantly depending on factors such as experience, company size, industry sector, and specific job requirements. Typically, senior roles or those in larger companies tend to command higher salaries. However, it’s essential to note that these figures are only a rough guide, and actual salaries may differ based on individual circumstances.
Common skills required for marketing, advertising, and PR professionals include proficiency in digital marketing tools such as Google Analytics and Adobe Creative Suite; excellent writing, communication, and presentation skills; the ability to develop and implement effective campaigns across multiple channels; strategic thinking and problem-solving skills; and a strong understanding of market trends and consumer behavior. Other essential skills often include project management, budgeting, and team leadership capabilities.
Industry sectors that commonly employ marketing, advertising, and PR professionals include technology, financial services, manufacturing, retail, and tourism. These roles can also be found in non-profit organisations and government entities. Typically, companies in these industries require professionals who can develop and execute marketing strategies, create engaging brand experiences, and manage public relations initiatives.
Career development opportunities for marketing, advertising, and PR professionals are numerous. Often, entry-level positions serve as a launching pad for more senior roles, such as account manager or creative director. Senior professionals may pursue leadership positions, start their own agencies, or transition into related fields like business development or sales.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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