Cape Town: Agent Relationship Manager – Southern Africa – Safari & Hospitality Company – Cape Town | Lb posted by HotelJobs

? Agent Relationship Manager Southern Africa ? Safari & Hospitality Company | Cape Town ? Salary: Negotiable (DOE) Position Overview Kendrick Recruitment is seeking a commercially driven Agent Relationship Manager for a leading safari and hospitality company based in Cape Town. This role is responsible for driving new business growth, reactivating dormant accounts, and maximising long-term value from existing trade partners across Southern Africa. Reporting to the Head of Agent Relationships, the successful candidate will play a key role in strengthening the companys market presence by promoting its world-class safari camps, lodges, and comprehensive destination management services. Key Responsibilities New Business Development & Expansion Identify and qualify high-potential new trade partners across Southern Africa aligned with the companys premium safari positioning Lead outreach campaigns and build strong relationships with potential partners, focusing on integrated, full-service ground handling Develop compelling pitches highlighting the companys DMC capabilities, including logistical expertise, itinerary management, conservation impact, and value-added services Reactivate dormant or lapsed partners with tailored re-introduction efforts Represent the company at trade shows, roadshows, and industry events to generate leads and increase brand awareness Account Growth, Relationship Management & DMC Exposure Maintain and grow relationships with existing trade partners, promoting the full range of services Communicate the companys value proposition through account reviews, product updates, trainings, and marketing collaborations Develop customised strategies to support agents in selling a broader range of services Assist in creating sales enablement tools, training materials, and digital assets that highlight the companys offerings Strategic Sales Planning & Market Intelligence Monitor market trends, competitor activity, and evolving client expectations Provide insights to the wider Agent Relationship team to support global messaging and strategy Deliver market-specific business reviews, including KPIs, new acquisitions, reactivations, and service uptake Additional Responsibilities Provide agent-focused input for product development, systems, and service delivery improvements Manage individual travel and sales budgets in line with performance targets Support internal knowledge-sharing and cross-department collaboration Qualifications & Experience Minimum of 5 years experience in the African travel industry Proven ability to sell and position complex services, preferably within luxury travel, safari operations, or destination management Strong B2B relationship development and solution-based selling skills Deep familiarity with the Southern African safari trade landscape; existing network highly desirable Demonstrated success in securing new trade partnerships and reactivating dormant accounts Excellent communication, presentation, and storytelling skills Proficient in Microsoft Office (Excel, PowerPoint) and CRM platforms Familiarity with BI tools such as Power BI advantageous Digitally confident and professional in communication and collaboration tools High integrity, passion for conservation-driven travel, and a self-starting approach Work Practices & Conditions Promote the companys image as a best-in-class operator in all interactions Represent the company professionally at events, meetings, and trade shows, locally and internationally Required to work 9 hours per day, including lunch, with flexibility based on team needs Overtime may be required during peak periods, compensated with time off in lieu Travel may be required, including international trips for famils, meetings, and trade shows A valid drivers licence and reliable transport are required Attendance at staff events and mandatory training sessions within working hours is required If you do not hear from us within 7 working days, please consider your application unsuccessful.