Hire Resolve is currently seeking a Retail Marketing Manager to join our client in Cape Town. As a specialist recruitment firm, we aim to provide the best career opportunities for our candidates and the most qualified candidates for our clients. As the Retail Marketing Manager, you will be responsible for developing and implementing effective marketing strategies to drive foot traffic and enhance the retail experience. You will collaborate with cross-functional teams and external partners to create impactful marketing campaigns and promotions. This is an exciting opportunity to contribute to the growth and success of our organization.
Responsibilities:
Implement a comprehensive marketing strategy aligned with company goals and objectives.
Conduct market research to identify target audiences, understand customer needs, and track industry trends.
Manage and develop relationships with marketing agencies and vendors.
Oversee the creation of all marketing materials, ensuring brand consistency and messaging.
Analyse marketing campaign performance using data and metrics to measure success and identify areas for improvement.
Stay up-to-date on the latest marketing trends and technologies
Collaborate with other departments, such as buying, product development, and customer service, to ensure alignment and support marketing goals.
Manage and collaborate with store managers to ensure effective campaign execution and brand consistency across all locations.
Track and analyse the performance of retail marketing campaigns to measure ROI and identify areas for improvement.
Oversee the development of engaging content for in-store marketing materials
Create marketing campaigns specifically targeted to in-store customers, including point-of-sale displays, signage, and promotional events.
Create a strategy for sponsorships, manage the sponsorship budget, allocate marketing sponsorship budgets based on best partnerships with the business
Requirements:
Bachelor`s degree in Marketing, Business, or a related field
Minimum of 5 years of experience in retail marketing or related roles
Strong understanding of the retail industry and consumer behavior
Proven track record in developing and executing successful marketing campaigns
Excellent communication and interpersonal skills
Ability to collaborate effectively with cross-functional teams and external partners
Creative and innovative mindset
Strong analytical and problem-solving abilities
Benefits:
Salary:
negotiable
Paid Time Off (PTO) (if applicable)
Contact Hire Resolve for your next career-changing move.
Salary:
negotiable.
Our client is offering a highly competitive salary for this role based on experience.
Apply for this role today, contact Rebecca Grylls, Ashley Feldtmann or Thomas Stacey at Hire Resolve or on LinkedIn
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