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Cape Town City Centre: Marketing & Lead Generation Executive

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Job Description

Marketing & Lead Generation Executive Shape the future of marketing in a growing international recruitment business Remote Cape Town | Market-related salary About Our Client Our client is a dynamic and fast-growing recruitment business with multiple specialist divisions across the UK and US. With a mission to connect top talent with leading employers, they are building strong, recognisable brands in competitive markets. This is a chance to join a business with global reach, ambitious growth plans, and a collaborative culture that rewards creativity and results. The Role: Marketing & Lead Generation Executive This is a hybrid role combining marketing creativity with lead generation strategy. You will be instrumental in building brand visibility, driving candidate attraction, and generating client leads. Initially a 50/50 split between marketing and lead generation, the position is designed to evolve into a broader marketing leadership role as the business expands. This is an exciting opportunity for someone eager to shape marketing strategy, grow into management, and make a tangible impact on the business. Key Responsibilities Bring at least 23 years of relevant marketing experience, ideally within recruitment, professional services, or a fast-paced commercial environment Create engaging marketing collateral including brochures, presentations, and branded materials to support business development Manage and grow the companys LinkedIn and social media presence with tailored content for candidates and clients Plan and execute targeted outbound campaigns to generate client leads and attract candidates Develop messaging and digital content for multiple divisions and international markets (UK & US) Use email marketing, social media, and digital strategies to build candidate and client pipelines Track and report on campaign performance, providing insights and recommendations Work closely with recruitment teams to align marketing activity with hiring and client growth goals Over time, build and manage a marketing team, leading strategy and ensuring brand consistency across platforms About You 23 years proven marketing experience, ideally in recruitment, professional services, or fast-paced commercial settings Strong creative skills with the ability to design and develop marketing materials (Canva, Adobe Suite, or similar tools) Hands-on experience managing social media channels, particularly LinkedIn Understanding of digital marketing and outbound campaigns for lead generation Excellent written and verbal communication skills Highly organised, able to manage multiple projects simultaneously Proactive, results-driven, and commercially minded Ambition to progress into a leadership role as the marketing function grows
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