Durban: Marketing Coordinator posted by Tailormade Solution

Job Title: Marketing Coordinator (Sole-Person Marketing Role)

Location: Durban, South Africa

Job Summary
We are seeking a proactive and creative Marketing Coordinator to manage all marketing activities for our company. As the sole marketing professional, you will oversee strategy support, digital marketing, content creation, branding, and campaign execution. This is an excellent opportunity for a motivated individual to take ownership of marketing initiatives and grow our brand presence.

Key Responsibilities

• Develop and support the implementation of marketing strategies aligned with company goals.

• Manage and maintain all digital channels, including social media and website content.

• Create marketing collateral such as brochures, presentations, and promotional materials.

• Plan and execute campaigns across digital and offline channels.

• Support lead generation and sales efforts through marketing initiatives.

• Conduct market research, monitor competitors, and identify new opportunities.

• Track marketing performance metrics and prepare reports for management.

• Coordinate with external vendors, media contacts, and partners as needed.

• Maintain organized records of campaigns, marketing assets, and analytics.

Requirements

• Diploma or degree in Marketing, Communications, Business, or a related field.

• 13 years of experience in marketing, preferably in a generalist or all-rounder role.

• Proficiency in MS Office; familiarity with social media platforms and basic design tools (e.g., Canva).

• Strong communication, organizational, and time-management skills.

• Creative, self-motivated, and able to work independently.

• Willingness to travel to other site locations when required.

Preferred Skills

• Basic knowledge of digital marketing tools (Google Analytics, SEO, email marketing platforms).

• Experience with content creation and copywriting.

• Ability to coordinate events and manage external vendors.