Job Description
Candidate Requirements:
- Relevant education or experience in marketing, communications, media, or related fields
- A solid grasp of social media platforms including Facebook, Instagram, LinkedIn, YouTube, and Pinterest
- Strong written English and attention to detail across all content formats
- A keen visual sense for selecting and editing impactful imagery and video
- Basic editing skills using tools like Canva, Adobe, or similar
- Familiarity with SEO principles and digital content best practices
- Experience with email marketing platforms and automation tools
- Comfort with scheduling tools (e.g. Facebook Business Suite, Brandwatch) and project management platforms (e.g. Trello)
- Excellent communication, creativity, and problem-solving abilities
- Strong time management and adaptability in a fast-paced environment
- A genuine interest in conservation, responsible travel, and Africa’s natural heritage
- Self-motivation, initiative, and a collaborative spirit
Candidate Responsibilities:
- Scheduling and managing content across multiple social media platforms
- Creating engaging posts, stories, and visual assets using branded templates and basic design tools
- Sourcing and curating high-quality photos and video footage for campaigns
- Editing imagery and short-form videos for marketing and social use
- Monitoring and responding to comments, messages, and community interactions
- Assisting with SEO through keyword research, on-page optimisation, and content creation
- Writing copy for social media, newsletters, blogs, and marketing campaigns
- Supporting email marketing efforts, including design, copywriting, scheduling, and reporting
- Setting up and monitoring digital campaigns across social and other platforms
- Analysing performance metrics and preparing reports to guide future strategy
- Using marketing automation tools to enhance campaign delivery and audience engagement
- Supporting content uploads and scheduling for YouTube, Pinterest, and LinkedIn
- Collaborating with internal teams to ensure brand consistency and timely execution
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