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Johannesburg: BRAND AND COMMUNICATION SPECIALIST to be based in Woodmead, Gauteng

Johannesburg: BRAND AND COMMUNICATION SPECIALIST to be based in Woodmead, Gauteng

Posted on 2025-07-09 00:00:00

Employer Unspecified
Category Marketing / advertising / PR
Location Gauteng  / Johannesburg

Job Summary

IF YOU HAVE THE FOLLOWING QUALITIES, THEN THIS ROLE IS FOR YOU: Planning Creativity Analysing and Forming Opinions Flexibility Result-oriented Customer Focus Cooperation Organisational Sensitivity THE MINIMUM REQUIREMENTS FOR THE ROLE ARE: A Bachelors degree in Communications, Branding, Journalism, Public Relations, or related field, with 3-5 years relevant experience in communications and/or brand strategy development. A portfolio of work showcasing your expertise in brand communication and marketing initiatives Proficiency in B2B marketing, Photoshop, Illustrator, InDesign, and Adobe Creative Suite. Excellent written and verbal communication skills, with experience in content writing for various platforms (websites, social media, and print). Proven experience in social media management, networking, and collaborating within cross-functional teams to implement brand strategies. DUTIES WILL INCLUDE: Marketing Coordination & Administration Accurately report on key deliverables and performance metrics. Manage sponsorship activities for decorative products and audit the effectiveness of sponsored collateral. Reconcile marketing expenses, committed costs, and forecasted costs within the marketing budget. Source, order, and distribute marketing resources while maintaining control over allocation and distribution Leverage Group Marketing Alignment & Synergies Develop relationships with the global marketing team to align local and global strategies. Create structures to better integrate communication and brand plans with the global strategy. Participate in group marketing forums and initiatives to enhance collaboration. Communication Strategy Execution Assist in executing the communication strategy to ensure a consistent and compelling brand message across all channels. Oversee digital communication efforts, including website updates, social media content, and newsletters to drive engagement and brand visibility. Manage printed communication materials, including flyers, brochures, catalogs, and advertisements. Brand Management Increase brand awareness in key markets through advertising, PR, media, and partnerships. Ensure consistency and adherence to corporate identity (CI) across all communications and platforms. Assist in developing and executing brand extensions and adaptations for the African market. Content Creation and Events Create and publish engaging content for both internal and external communications, targeting key stakeholders and influencers. Develop a database to track brand rollout and engagement with direct and downstream customers. Assist in planning and hosting product launches and other marketing events to promote the brand and products effectively.

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