Johannesburg: Head of Marketing posted by titc.io

This is more than a marketing role; its a launchpad into strategic leadership. Were seeking a commercially astute Head of Marketing with the drive to shape brand and growth strategy, ensure operational excellence in go-to-market execution, and support sustainable, data-led expansion. The successful candidate will not only oversee core marketing functions but also operate as a trusted partner to the executive teamtranslating insight into action, strengthening brand equity, and enabling measurable commercial outcomes. Youll join a fast-growing, tech-driven business at the intersection of e-commerce, payments, and logistics, working with a collaborative team to scale an integrated, customer-centric ecosystem.

Job Description:

As the Head of Marketing, youll take full ownership of the companys brand and performance marketing agenda. Youll lead a multidisciplinary team, develop and execute an integrated strategy across business units, and ensure the marketing function directly underpins growth, customer acquisition, and retention. Your work will influence decision-making and long-term strategy across the organisation.

Your daily adventures include:

• Lead and mentor the marketing team, fostering a high-performance culture of accountability, learning, and growth.
  
• Own brand and growth strategy: define positioning and the commercial marketing plan across all business units; set goals, KPIs, and success metrics tied to revenue and customer outcomes.
  
• Manage budget and performance: balance brand-building and performance marketing investment; track ROI and report outcomes to leadership.
  
• Translate market intelligence into action: turn insight and analytics into targeted, multi-channel campaigns that drive acquisition and engagement.
  
• Steward a unified brand identity while allowing business-unit nuance; ensure governance and compliance with brand specifications.
  
• Proactively manage reputation risk, identifying issues and recommending remedial actions.
  
• Optimise internal/external resources: shape the right blend of in-house capability and agency partners to deliver efficiently at quality.
  
• Oversee content and owned channels: manage corporate website content and the development/distribution of brand assets and collateral.
  
• Direct agency and stakeholder collaboration: brief, review, and approve creative outputs (e.g., logos, campaigns, videos) with executive stakeholders.
  
• Partner with business units to align marketing programmes with commercial priorities; support sales enablement and measurable funnel impact.
  
• Champion digital excellence: ensure data-driven experimentation, marketing automation, and performance channels are the engine of modern growth.

Requirements

What it takes to succeed: 

• Education: BCom (Marketing/Commercial) or similar from a recognised institution with practical marketing education.
  
• Experience: 810 years in marketing, including 4+ years in management, with a proven track record across digital/performance marketing and team leadership.
  
• Industry exposure: experience in e-commerce, fintech, or technology-driven environments is advantageous.
  
• Leadership: evidence of building/optimising structures, developing talent, and delivering outcomes in fast-paced, scaling organisations.
  
• Commercial rigour: comfort with budgets, attribution, and translating insight into executive-ready recommendations that influence strategy.