Johannesburg: Marketing & Communications Manager posted by HiveWorx HR

About the Role

The Marketing & Communications Manager plays a pivotal role in managing the Company’s public profile through strengthening engagement with members, coordinating key industry events, and driving marketing and public relations activities that enhance the association’s visibility and impact.

Key Responsibilities

• Manage member relations and engagement activities, including recruitment of new members and retention of existing ones.
• Maintain and regularly update the member database, ensuring accuracy.
• Coordinate onboarding and communication processes for new members.
• Develop initiatives that increase member participation in activities, working groups, and advocacy efforts.
• Manage the coordination and delivery of events, including regional meetings, Annual General Meeting, and the annual Show.
• Manage planning timelines, budgets, supplier relationships, and logistics to ensure high-quality and well-executed events.
• Liaise with event partners and sponsors to deliver on objectives and ensure smooth delivery.
• Develop event collateral, branding, and communication materials (programmes, invitations, social media content, etc.).
• Coordinate any additional industry events, workshops, or conferences that promote the company’s visibility, objectives and engagement.
• Manage the company’s marketing and communication channels, including newsletters, LinkedIn, and press engagement.
• Develop and implement marketing and PR plans aligned with the company’s strategic objectives.
• Draft press releases thought leadership pieces, and promotional content in partnership to showcase the company’s initiatives and industry leadership.
• Oversee the production of marketing collateral and visual content (digital and print), ensuring brand consistency and quality.
• Manage relationships with media outlets, creative agencies, or PR service providers.
• Monitor and report on media coverage, social media analytics, and engagement metrics.
• Produce an annual budget with events planner for the year.
• Produce monthly newsletter and key member communications.

Requirements

• Bachelor’s degree in communications, Marketing, Business Administration, or a related field.
• Minimum 5 years in member relations, event coordination, PR or marketing, preferably within an industry association, manufacturing, media or corporate communications environment.
• Demonstrated ability to manage multiple projects and deadlines.
• Understanding of the South African automotive or manufacturing sector is advantageous.

Qualifications

No formal education/certifications mentioned.