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Johannesburg: Marketing Manager posted by Ad Talent Africa

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Job Description

Office-based, Umhlanga, Durban

Who We Are

We are a fast-paced organisation with a collaborative and dynamic environment. Marketing is central to driving growth, engagement, and retention across multiple products and services.

Who We Are Looking For

We are seeking a results-driven Marketing Manager with experience in both traditional and digital marketing. You are a creative, analytical, and agile strategic thinker, capable of leading campaigns that drive customer acquisition, engagement, and retention.

Experience working with agencies, affiliates, or performance-driven campaigns is highly advantageous. You thrive in a fast-moving environment, enjoy data-driven decision-making, and are passionate about delivering measurable results.

This role is based full-time in the office in Umhlanga, Durban.

What You Will Do

Marketing Strategy & Brand Development

  • Develop and execute integrated marketing strategies to grow brand awareness, acquire new customers, and retain existing ones.

  • Lead the development and delivery of campaigns across multiple channels.

  • Ensure consistent brand messaging and visual identity across all platforms.

  • Apply segmentation and lifecycle marketing strategies to maximise customer value and minimise churn.

Digital & Traditional Marketing

  • Plan and manage multichannel campaigns, optimising performance through analytics and insights.

  • Collaborate with agencies, partners, and internal teams to maximise ROI and brand visibility.

  • Lead promotional campaigns, seasonal initiatives, and product launches to drive engagement and conversion.

Data, Insights & Performance Analysis

  • Use analytics tools to track campaign performance, customer behavior, and ROI.

  • Produce regular reports with actionable insights and recommendations.

  • Monitor competitors, market trends, and emerging opportunities to refine marketing strategies.

Team Leadership & Stakeholder Management

  • Lead, mentor, and inspire a high-performing marketing team, fostering collaboration and accountability.

  • Work closely with cross-functional teams to ensure alignment of marketing strategies with organisational goals.

  • Manage relationships with external stakeholders, including agencies, partners, and vendors.

Other Responsibilities

  • Execute ad hoc marketing projects and initiatives as required.

What You Will Need

  • Degree/Diploma in Marketing, Communications, or a related field preferred.

  • Valid drivers licence and own vehicle.

  • 5+ years experience in marketing, brand management, digital marketing, and communications.

  • Strong experience in performance marketing, lifecycle optimisation, and multichannel campaigns.

  • Proficiency in analytics, A/B testing, and campaign automation tools.

  • Strong strategic and creative thinking, business acumen, and results orientation.

  • Excellent communication, relationship management, and team leadership skills.

  • Ability to work in a fast-paced, dynamic environment with multiple priorities.

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