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Johannesburg: PR and Corporate Marketing Specialist

Johannesburg: PR and Corporate Marketing Specialist

Posted on 2025-08-26 00:00:00

Employer Unspecified
Category Marketing / advertising / PR
Location Gauteng  / Johannesburg

Job Summary

As a Part Leader (working with and reporting to Marketing Management) Manage Brand Corporate Marketing regarding PR, Social and offline brand activities Lead and manage the marketing team, providing strategic direction, coaching, and performance management. Act as a core member of the cross-functional leadership group, collaborating with Sales, Product, and Customer Success to align marketing strategies with company-wide goals. Drive the development and execution of integrated marketing campaigns that build brand awareness and generate qualified leads. Serve as a strategic advisor to senior leadership, offering insights based on market trends, competitive landscape, and campaign performance. Budget Management and plan monitoring and management for each BU marketers Own and manage the marketing budget including forecasting, tracking, and optimizing spend across channels and campaigns. Work with finance and executive leadership to align budgeting decisions with company growth targets. Analyse the cost-effectiveness of marketing initiatives and reallocate resources as needed to maximize impact. Responsibilities and duties as a Digital Marketer Develop and execute comprehensive traditional, digital, social media, and email marketing strategies to inform customers. Produce and organize promotional events or activities to enhance brand visibility and market engagement. Conduct thorough market research and analysis to track trends, measure brand awareness, and monitor competitive actions. Manage the marketing budget and ensure that marketing activities align with our financial constraints. Minimum Requirements Tertiary qualification in Marketing, Journalism and / or Communications 7 – 10 years related experience Solid knowledge of Google Analytics, Google Ads campaigns, SEO/SEM strategies, Microsoft Excel and PowerPoint. Experience working in a fast paced environment Good knowledge of marketing, sales and general warehouse procedures Proven track record in customer relations MS Office Suite at an advanced level. Ability to use database for recording and reporting Ability to understand and operate custom-built company systems Possession of a reliable vehicle and a valid drivers license

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