Western Cape: New Business Development Manager (Car Hire) Cape Town posted by MINT KULCA
Posted on 2025-04-30 00:00:00
| Employer | MINT KULCA |
|---|---|
| Category | Other Sales/Marketing |
| Location | Western Cape / Western Cape |
Job Summary
THE TOP PRIORITIES OF THE ROLE ARE:
- Revenue Growth – Achieve and exceed sales targets through strategic client acquisition.
- Client Retention – Build strong relationships that lead to repeat business and contract renewals.
- Market Expansion – Position the company as a leader in corporate car hire by tapping into new industries.
- Competitive Differentiation – Develop unique selling propositions that set the company apart.
- Operational Efficiency – Ensure optimal fleet utilization and smooth service delivery for clients.
THE MINIMUM REQUIREMENTS FOR THE ROLE ARE:
NON – NEGOTIABLE:
- Qualification & proven experience: – A relevant qualification in Business, Sales, or Marketing, with a minimum of 5 years’ experience in business development, key account management, or B2B sales.
- Corporate sales & deal-making expertise – Proven experience in tailoring solutions for corporate clients, engaging with executive-level stakeholders, structuring contracts, and closing high-value deals. Strong negotiation skills and the ability to deliver compelling pitches and business proposals.
- CRM & sales tools proficiency – Hands-on experience with CRM software and Microsoft Office for managing sales pipelines, reporting, and client communications.
- Mobility requirement– A valid driver’s license and an ability to travel.
HIGHLY BENEFICIAL IF YOU ALSO HAVE:
- An established network of corporate clients.
- Previous experience in airline, hospitality, travel industry, or similar is preferred.
DUTIES WILL INCLUDE:
Business growth & corporate client acquision
- Identify, target, and secure new corporate clients
- Develop strategic partnerships with businesses, travel management companies, and large enterprises.
- Present tailored solutions to clients, focusing on cost efficiency and operational benefits.
- Negotiate and close large-scale contracts, ensuring favourable terms for both parties.
Market research & competitive strategy
- Conduct in-depth market research to identify potential corporate clients and industry trends.
- Contribute to the pricing strategies and packages that remain competitive in the market.
- Monitor competitor offerings and differentiate our services through value-added solutions.
Client relationship management
- Serve as the primary contact for corporate clients, ensuring seamless communication and service.
- Develop and maintain long-term relationships to increase customer retention and renewal rates.
- Conduct regular client reviews to assess fleet performance, cost savings, and service improvements.
Proposal, negotiation & contract management
- Prepare customized business proposals tailored to corporate needs.
- Excellent negotiation skills to increase the book of business and maximize profitability.
Collaboration with internal teams
- Work closely with operations, and finance teams to ensure vehicle availability, and optimal fleet utilization and to enhance overall customer experience.
- Coordinate with the marketing team to develop targeted campaigns for corporate clients.
- Provide insights to the procurement team regarding fleet expansion based on corporate demand.
Performance monitoring & reporting
- Track sales performance, contract renewals, and fleet utilization.
- Provide regular reports to senior management on business development activities and market insights.
- Continuously assess performance and suggest improvements to enhance efficiency.
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