Northern Cape: Marketing intern posted by Signa Opportunity

About the role
The Marketing Intern will support the promotion of student accommodation services by assisting in the development, implementation, and evaluation of marketing campaigns,
digital content, and student engagement initiatives. This is an excellent opportunity to gain hands-on experience in real estate marketing, digital media, and student outreach.

Key Responsibilities: 

Marketing & Promotion

• Assist in creating digital and print promotional materials (flyers, brochures, social media graphics).
• Help manage and grow the accommodation’s social media presence (Instagram,TikTok, Facebook, etc).
• Contribute ideas for campaigns targeting prospective and current residents.
• Support open days, student fairs, and on-site events to promote the accommodation.
• Creation of brand guideline materials and assist in creating brand structures.

Digital & Content Marketing

• Create engaging content (photos, videos, testimonials) showcasing accommodation features and student life.
• Update website or student portal content as directed.
• Track social media engagement and suggest optimizations.
• Schedule posts and manage content calendars.

Student Engagement

• Assist with resident events and campaigns to improve student satisfaction.
• Collect and analyze feedback from students about their accommodation.
• Promote resident referral programs and special promotions.

Market Research & Reporting

• Research competitor accommodation offers and marketing strategies.
• Analyze occupancy trends and student preferences.
• Prepare basic reports or presentations for the marketing team.

Key Skills & Competencies:

• Strong interest in marketing, digital media.
• Excellent written and verbal communication skills.
• Familiarity with social media platforms and digital tools (e.g., Canva, Mailchimp,Hootsuite).
• Creativity and a collaborative mindset.
• Ability to manage time and meet deadlines.
• Basic photography or video editing skills.

Minimum Requirements:

• South African Unemployed youth between the ages of 18 and 34.
• Must not have participated on the YES programme before.
• Matric.
• Currently studying Marketing, Communications, Business, or a related field.
• Prior experience in student leadership, media, or content creation is a plus.
• Availability to work flexible hours, including occasional weekends or events.

Benefits:

• Real-world marketing experience in a dynamic student-focused environment.
• Mentorship and training from experienced professionals.
• Opportunities to lead creative campaigns and projects.
• Internship certificate/reference upon successful completion.

Please consider your application unsuccessful when you have not heard from the Signa Opportunity team within two weeks of submitting your application.