Job Description
- Degree in Communications, Design or related fields
- 10+ years in a leadership position in brand marketing and creative design and copywriting across agency and in-house creative departments.
- Brand management and storytelling, creative brand development and messaging.
- Product positioning, marketing communications, public relations and owned social media.
- Integrated campaign creation and go-to-market planning
- Direct to consumer, retail, healthcare and business to business.
- Industry, consumer and competitor analysis and research
- International exposure (U.S. required)
- Managing Creative & Public Relations Agencies
- Proven track record in team management + development
- Agency or consumer brand experience preferred
- Business connected brand and creative strategy development and optimization
- Brand, portfolio and product positioning and differentiation
- Excellent storytelling, design and messaging skills
- Media Relations and social media expertise including press release creation and Executive Briefings for press interviews.
- Product launch and integrated marketing campaign experience.
- Agency management experience
- Budget establishment and management
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