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Gauteng: Sales Person – Catalogue Sales posted by Pro-Match Recruitment

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Job Description

I am recruiting for a technically minded Sales Person to join a reputable industrial automation company specialising in CTI PLCs and related automation components. This role suits someone with a passion for technical products, strong relationship-building skills, and the ability to support customers with catalogue-based automation solutions.

Role Purpose

The successful candidate will be responsible for driving sales of CTI PLCs, automation modules, I/O cards, racks, power supplies, networking accessories, and a wide range of catalogue-listed automation components. This role requires a blend of sales ability, technical understanding, and a proactive customer-focused approach.

Key Responsibilities

1. Sales & Customer Development

  • Identify new business opportunities within existing and potential customer bases
  • Engage with clients to understand automation requirements
  • Promote CTI PLC systems and catalogue-listed automation components
  • Conduct outbound sales activities, including calls, emails, and customer visits

2. Account Management

  • Maintain relationships with key customers to ensure ongoing satisfaction
  • Manage account portfolios and monitor customer purchasing trends
  • Provide follow-up support on orders, quotes, and product information

3. Technical Understanding & Product Support

  • Provide first-line product guidance on CTI PLCs, modules, I/O cards, and accessories
  • Assist customers in identifying correct components for their applications
  • Work closely with technical teams for advanced support when required
  • Understand catalogue product ranges and communicate key specifications (training provided)
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4. Sales Administration

  • Prepare and manage quotations, sales documentation, and order processing
  • Maintain accurate CRM and administrative records
  • Ensure efficient internal coordination with logistics and operations teams

5. Market & Competitor Awareness

  • Stay informed of competitor products, pricing, and market activity
  • Identify trends or opportunities in the industrial automation sector
  • Provide feedback to management regarding customer needs and product gaps

Required Skills & Competencies

Technical Competencies

  • Basic understanding of PLCs, control systems, instrumentation, or electrical automation (training provided)
  • Advantageous experience with Siemens S7, Rockwell/Allen-Bradley, Schneider, or CTI automation products
  • Ability to read and interpret basic technical information and specifications

Sales Competencies

  • Strong communication and relationship-building skills
  • Ability to engage confidently with technical buyers and engineers
  • Proactive approach to sales development and customer outreach
  • Organised, detail-oriented, and capable of managing multiple accounts

Minimum Requirements

  • Matric / Grade 12
  • Valid driver’s licence
  • 1–3 years’ sales experience, preferably in technical, electrical, or industrial B2B environments
  • Proficiency in Microsoft Office (Outlook, Excel, Word)

Ideal Candidate Profile

  • Technically curious and eager to learn automation products
  • Confident communicator with a customer-driven mindset
  • Professional, organised, and able to work independently
  • Motivated to grow within the industrial automation sector



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