| Date | 2024-11-14 |
|---|---|
| Job Title | Customer Marketing Manager |
| Employer | More Information |
| Salary | Market related |
| Category | Marketing Advertising Pr |
| Location |
Cape Town Region / Cape Town City Centre |
Job Summary
Our client in the FMCG industry is looking for a Customer Marketing Manager to develop, implement, and analyze shopper marketing strategies for various brands across wholesale, pharmacy, grocery, and forecourt customers. This role will play a critical part in achieving the companys business objectives and meeting annual sales targets.
Responsibilities:
In-store Brand Activations: Coordinate in-store brand activations in collaboration with Brand Marketing, Finance, and Sales teams, including handling all administrative tasks, planning, and post-activation reviews. Sampling and Campaign Analysis: Develop and manage sampling plans for all brands within the allocated budget, providing post-campaign analysis to assess cost per customer (CPC) and return on investment (ROI). Joint Business Planning: Create and implement Joint Business Plans with major customers for peak seasons (e.g., Christmas, Easter) to optimize brand presence and drive sales. Supplier and Logistics Management: Oversee storage and transportation supplier interactions, ensuring high service standards and cost efficiency. Negotiate with suppliers, challenging quotes and evaluating alternatives to maximize ROI. Budget Management: Manage and allocate large marketing budgets, ensuring all activities align with company targets and financial objectives. Key Skills: Excellent communication, presentation, and negotiation skills. Strong attention to detail with exceptional organizational abilities. Excellent interpersonal skills, capable of building and influencing relationships with internal and external stakeholders. High initiative with the ability to drive projects independently, work under pressure, and meet tight deadlines. Passionate and driven, with up-to-date knowledge of modern marketing techniques. Proficient in Microsoft Office, particularly Excel, Word, and PowerPoint. Exceptional presentation skills in English. Qualifications: Bachelor of Commerce (BComm) degree or a suitable tertiary qualification. Minimum of 3-5 years of experience in an FMCG environment, ideally in Sales or Marketing.
Customer Marketing Manager position available in Cape Town Region, Cape Town City Centre. This job position was posted by . The job has been posted on 2024-11-14 in the Marketing Advertising Pr category
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