Cape Town City Centre: Digital Marketer & Lead Generation Associate, Cape Town

February 6, 2026 Jobs in Cape Peninsula

Cape Town Region

Marketing / advertising / PR

Job Description

Applicants are required to meet the following criteria: Diploma or degree in Marketing, Digital Marketing, or related field. Minimum 12 years relevant experience in digital marketing and content creation. Must have a valid South Africa Drivers license. Proficient in digital marketing tools (Google Ads, Google Analytics, LinkedIn Campaign Manager, etc). Knowledge of SEO, SEM, and email marketing platforms (Mailchimp, or similar). Graphic design and video editing capabilities (Canva, Adobe Suite and other editing platforms). Must have a proficient understanding of website functionality and back-end programming languages. Strong communication and copywriting abilities. Creative thinking and problem-solving skills. Strong analytical thinking and attention to detail. Ability to work independently and as part of a team. Analytical mindset. Able to track results and improve campaigns. Portfolio of previous content work (written, graphic, and/or video) is advantageous. Proactive and self-motivated. / Adaptable and open to feedback. Strong sense of ownership and accountability / A self-starter with energy, creativity, and drive. The successful applicant would be responsible for, but not limited to: Digital Marketing, Lead Generation & Campaign Execution Develop, implement, and manage digital marketing campaigns across Google Ads, LinkedIn, social media, and email Run and optimize Google Ads campaigns to generate high-intent leads for targeted service lines. Manage LinkedIn outreach campaigns to connect with key decision-makers and drive B2B engagement. Develop targeted lead-generation strategies, including landing pages, funnels, and lead magnets. Build and maintain CRM databases with accurate lead information and ensure timely follow-ups. Nurture leads through automated email sequences, client-nurturing campaigns, and remarketing strategies. Support the sales team by delivering qualified, sales-ready leads through structured digital channels. Opportunity to propose, plan and execute customer focused events, as well as staff events. Content Creation, Branding & Digital Assets Plan, create, and publish engaging content across social media, blogs, newsletters, and digital ads. Capture and edit photos and videos for promotional and brand purposes. Produce multimedia content including graphics, reels, and short-form videos. Write blogs, case studies, client stories, and thought-leadership content to strengthen brand presence. Develop and maintain content calendars ensuring consistent posting and brand alignment. Keep the website updated with SEO-friendly content to improve ranking and user experience. Website Maintenance. Keep updating and improving sales s digital proposal presentation so we stand out over our competitors. Create content and campaign showcasing startups. Reputation Management & Online Engagement Manage Google ratings and reviews, responding professionally and timeously. Run Google review acquisition campaigns to increase ratings and strengthen online credibility. Grow LinkedIn presence through strategic, regular, and engaging posting. Engage with online audiences and monitor brand sentiment/perception across platforms. Conduct competitor research and market trend analysis to identify opportunities and improvement areas. Recommend innovative strategies to stay ahead of competitors. Analytics, Reporting & Performance Optimization Track campaign performance and report on leads, conversions, ROI, and cost-per-lead. Monitor and analyze digital metrics to refine and improve campaign effectiveness. Prepare monthly performance reports covering web traffic, lead flow, engagement, and conversion analytics. Use analytics tools to optimize keyword strategy, targeting, content effectiveness, and ad performance. Suggest improvements and data-driven recommendations to maximize marketing ROI and lead quality. Salary: R18 000 R20 000 per month dependent on experience

View Job Cape Town Region: Creditors Clerk (Contract) posted by NDC Personnel & Contractors CC

How to Apply

Click the green “Go Apply” button below to apply directly online with the employer.

About Marketing / advertising / PR Jobs in Cape Town Region

In the Cape Town region, the marketing, advertising, and PR industries are thriving, with a strong demand for professionals who can drive business growth through innovative campaigns and strategic communications. Typically, companies in this sector are looking for individuals with a creative flair and a keen understanding of consumer behaviour to lead their marketing efforts.

Generally, salaries for marketing, advertising, and PR professionals in the Cape Town region range from R400 000 to R800 000 per annum, depending on factors such as experience, company size, and industry sector. It is common for entry-level positions to start at the lower end of this range, while senior roles can command higher salaries. However, it’s worth noting that actual salaries may vary significantly, and these figures are only a rough guide.

Common skills required for marketing, advertising, and PR roles in South Africa include creativity, writing and communication skills, data analysis, digital literacy, project management, and social media expertise. Typically, professionals in this field need to be adaptable, able to work well under pressure, and possess strong problem-solving skills. Often, companies also look for candidates with a degree in marketing, advertising, or a related field.

The industries that commonly employ marketing, advertising, and PR professionals include the financial services sector, technology industry, manufacturing sector, and non-profit organisations. In these sectors, marketing and advertising roles can range from social media specialist to brand manager, and often require a strong understanding of consumer behaviour and market trends.

View Job Cape Town City Centre: E-Commerce Specialist - Brand Building/Consumer-driven insights

Career development opportunities are plentiful in this field, with many professionals moving into senior roles or transitioning into related fields such as digital marketing, content creation, or communications management. Typically, companies invest heavily in training and development programs to help their employees stay up-to-date with the latest industry trends and technologies. With dedication and hard work, it’s possible to build a successful career in this exciting and dynamic field.

This information provides general career guidance. Actual salaries and requirements vary by employer.

GO APPLY NOW

Safe & secure application process