Job Description
About the Role
We are seeking an experienced Digital Marketing Executive/SEO Specialist to join our team at West Coast Personnel in Cape Town. As a key member of our digital marketing team, you will be responsible for developing and implementing comprehensive marketing campaigns across various channels, including paid and organic marketing, social media, email, and more.
Key Responsibilities
- Develop, implement, and optimise paid and organic marketing campaigns (SEO, PPC, social media, email)
- Analyse and improve website traffic, search engine rankings, and lead generation metrics
- Produce high-quality content tailored to target audiences, including blog posts, social media updates, and promotional materials
- Monitor, report, and interpret analytics data to track campaign effectiveness and ROI
- Collaborate with internal teams to ensure consistent branding and messaging across all digital platforms
- Conduct keyword research, SEO audits, and competitor analysis
- Manage and maintain digital marketing calendars, schedules, and content pipelines
- Stay up to date with the latest digital marketing trends, tools, and best practices
- Support brand awareness initiatives and growth strategies for Compariqo, Exance, and Checkmate
Requirements
- Minimum 3–5 years’ experience in digital marketing, SEO, or SEM roles
- Proven experience managing paid campaigns and optimising organic traffic
- Strong understanding of SEO best practices, Google Analytics, Google Ads, and social media advertising
- Experience in content creation, copywriting, and brand messaging
- Analytical mindset with ability to generate insights from data and improve campaigns
- Excellent communication, organisation, and project management skills
- Proficiency in marketing automation tools and CRM systems advantageous
- Ability to work independently and collaborate across international teams
Qualifications
No specific qualifications mentioned.
Salary & Benefits
Competitive remuneration aligned with UK standards.
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Finance/Accounting Management Jobs in Western Cape
In Western Cape, South Africa, the finance and accounting management field is generally thriving, with a strong demand for skilled professionals to drive business growth and optimise financial performance. The region’s diverse economy, which includes various sectors such as technology, manufacturing, and services, creates a wide range of opportunities for finance professionals. As a result, job seekers in this field can expect a competitive market with varying levels of complexity depending on the industry sector.
Typically, finance and accounting management positions in Western Cape offer broad salary ranges, often falling within the R400 000 to R700 000 per annum bracket, depending on factors such as experience, company size, and industry sector. For example, senior roles may command higher salaries, while entry-level positions may start at around R250 000. However, it is essential to note that these figures are general estimates, and actual salaries can vary significantly based on individual circumstances.
Common skills required for finance and accounting management roles in Western Cape include expertise in financial planning and analysis, budgeting and forecasting, financial reporting and compliance, leadership and management, communication and interpersonal skills, analytical and problem-solving abilities, and technical proficiency in accounting software such as SAP or Microsoft Dynamics. These skills are highly valued across various industries, including the financial services sector, technology industry, manufacturing sector, and more.
These roles are often found in industries that require strong financial planning and management, such as the technology industry, where companies like Google and Microsoft operate. The manufacturing sector also frequently employs finance professionals to oversee production costs and optimize supply chains. In addition, the services sector, which encompasses various industries, including healthcare and education, also requires skilled finance professionals.
Career development opportunities in finance and accounting management are diverse, with many professionals progressing to senior leadership roles or moving into specialised areas such as audit and assurance, risk management, or financial planning. With experience and further training, finance professionals can take on increasingly complex challenges and assume more senior responsibilities within their organisations.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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