Job Description
Core Focus:
Driving Sales and Revenue by developing and executing pricing strategies and tactics, yielding, ensuring distribution accuracy and maintaining rate parity.
Responsibilities:
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Pricing & Yield Strategy: Develop and execute daily, weekly, and seasonal pricing strategies.
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Forecast demand and set room rates using yield management principles.
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Recommend promotions, packages, and discounting strategies in line with demand and market conditions.
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Distribution & Rate Management: Roll out new room or rate codes across all connected platforms (PMS, CRS, RMS, channel manager, OTAs, GDS, website), in a timely and accurate manner.
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Ensure all rates, inclusions, restrictions, and policies are accurately reflected across channels.
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Test booking flows end-to-end to confirm rates and availability display correctly.
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Perform regular rate parity checks and resolve discrepancies promptly.
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Control channel inventory allocation (allotments, overbooking strategies, channel priorities).
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Analysis & Reporting: Analyze booking trends, ADR, RevPAR, and competitor pricing to inform strategies.
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Deliver daily revenue reports and actionable insights.
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Produce weekly rolling 3-month forecasts and monthly rolling 12-month forecasts and action any pricing and yielding opportunities to meet targets.
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Monitor contracted accounts and channels to ensure optimal production and profitability.
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Evaluate channel performance and cost of acquisition, adjusting strategy to maximize ROI.
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Market Monitoring & Execution: Conduct daily competitor rate shops and gap analysis.
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Adjust pricing and restrictions in RMS/CRS based on performance and market conditions.
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Implement content, inclusions, and policies across all channels to ensure optimization and alignment with strategy.
Reservations Manager KPIs:
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Conversion Rate: % of group inquiries converted into bookings (target: e.g. >35%).
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Response Time: 95% of calls/emails answered within 24hrs
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Data Accuracy: <2% error rate in reservations audits.
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Guest Satisfaction: 90% positive booking experience feedback.
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Overbooking Management: 100% overbooking cases resolved without guest walk-outs.
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Profile Management: 20% Q on Q reduction in duplicate guest profiles.
Revenue Manager KPIs:
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RevPAR Index (RGI): 110 vs comp set.
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Forecast Accuracy: 5% variance on 30-day forecast, 10% on 90-day forecast.
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Rate Parity: 98% parity compliance across monitored channels.
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Cost of Acquisition: Reduce cost of acquisition by 2% YoY.
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Channel Mix: Increase direct bookings share by 2% Q on Q
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Timeliness: 100% of daily, weekly, and monthly reports delivered on time.
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