| Date | 2024-12-11 |
|---|---|
| Job Title | Brand Specialist |
| Employer | The Skills Mine More Information |
| Salary | 0 |
| Category | Tourism Hospitality |
| Location |
Gauteng / Johannesburg |
Job Summary
Requirements:
- A Bachelors degree or diploma in Marketing, Advertising, Communications, or a related field & 5 years plus Marketing experience
- Experience in Media Buying is a plus
Responsibilities:
- Implement branding strategies that are aligned with the company vision and brand global campaigns
- Lead creative development and drive the CTA to the relevant target audience
- Ensuring that all marketing material and efforts align with the brand vision and messaging
- Clear understanding of the companys objectives and communicating with relevant key stakeholders
- Monitor market trends, research consumer markets and competitors activities
- Collaborative efforts both globally and locally to implement traditional & digital media campaigns that will include most or all of the following; National and local broadcast television in traditional and direct response formats; Radio, Outdoor advertising, Local newspaper and magazine (offline & online); Local events ideation and implementation, i.e. local guerilla marketing
- Media planning and buying and applying media solutions
- Work with Digital team members to integrate Digital objectives and strategies into overall media
plan - Organize, implement and control the day-to-day media planning development process including coordination
Brand Specialist position available in Gauteng, Johannesburg. This job position was posted by The Skills Mine. The job has been posted as a premium ad on 2024-12-11 at 13:00:16 in the Tourism Hospitality category
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