Job Description
Principal Accountabilities
Design, execute and monitor direct marketing promotions, campaigns and interventions
Monitor data quality, segmenting, marketing activities and assessment
Communicate with corporate CRM regarding activities, planning, updating and co-ordinating
Maintain Loyalty Club by executing acquisition strategies to grow base, remarketing strategies to activate base and implement an Always On maintenance strategy
Attend to club requests, complaints and queries and monitor resolution within agreed timelines
Plan and implement CRM campaigns and communication initiatives
Track performance of CRM campaigns and draw up performance reports
Draft all relevant corporate and guest communication
Implement communications process to keep track of all communication
Flexibility to work in line with client’s operational requirements
Always Present a professional and favourable image of the client
Experience
Essential: Sound knowledge of Loyalty Programmes
Principles of Direct Marketing
Database management and mining
Desirable: Marketing Diploma, 8 years plus Marketing experience in CRM (as a specialisation)
Technical Skills
SAS or any CRM Campaign Dissemination Tool
Contact Lab
Touchbase Pro
Strong Excel Skills & Data Mining & Analysis in order to execute accurate reporting on database.
Marketo
Excel
Key Skills and Competencies
Computer literacy including MS Word, PowerPoint and Excel, Outlook
Ability to communicate and liaise with internal and external customers
Good interpersonal skills
Ability to work under pressure
Excellent writing skills
Customer-focused
Attention to detail
High work standards
Time management
Punctual
Flexible
Team player
Person Profile
Strong customer focus
Self- motivated and disciplined
Ability to work under pressure
Ability to communicate at all levels
Proven verbal, written and telephonic skills
Organised and methodical
Team player
High degree of flexibility
Culturally aware
Resilient and pro-active
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Other Sales/Marketing Jobs in Gauteng
In Gauteng, the sales and marketing industry is generally thriving, with various sectors experiencing growth due to the country’s economic stability and increasing consumer demand. Typically, roles in this field require a combination of business acumen, communication skills, and technical expertise to drive revenue growth and build brand awareness. Commonly, companies in industries such as technology, financial services, and e-commerce employ sales and marketing professionals to achieve their objectives.
Salary ranges for sales and marketing positions in Gauteng can vary widely depending on factors like experience, company size, and industry sector. Generally, entry-level roles may fall within the R400 000 – R700 000 per annum range, while more senior positions can command salaries ranging from R1 million to over R3 million per year. However, it’s essential to note that these figures are broad estimates and actual salaries can differ significantly based on individual circumstances.
Common skills required for sales and marketing roles in Gauteng include a strong understanding of business principles, excellent communication and interpersonal skills, the ability to work independently and as part of a team, proficiency in CRM software and digital marketing tools, and analytical skills. Additionally, knowledge of industry-specific trends and market analysis is often valuable. Other essential skills may include leadership, problem-solving, and strategic thinking.
The sales and marketing field is commonly found in various industries, including financial services sector, technology industry, manufacturing sector, and e-commerce. These sectors require professionals who can effectively promote products or services, build customer relationships, and develop targeted marketing campaigns to drive growth and revenue.
Career progression for sales and marketing professionals in Gauteng often involves moving into senior roles such as team leader or manager, where they oversee multiple teams and projects. With experience, individuals may also have opportunities to transition into specialist roles like digital marketing manager or product launch coordinator.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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