Job Description
About the Role
We are seeking a highly skilled Digital Trading & Online Growth Specialist to join our team in Johannesburg. As a key member of our ecommerce operations, you will be responsible for driving digital commercial outcomes and overseeing the online growth strategy across multiple platforms.
Key Responsibilities
- Build and optimise high-intent campaigns across Google Ads (Search, Shopping, PMax) and complementing paid channels
- Oversee product feed accuracy and health, ensuring the Merchant Centre environment is consistently optimised
- Manage GA4 and Tag Manager implementation to ensure all tracking, conversions, and event data remain clean and reliable
- Collaborate with creative and marketing teams to develop ads, landing pages, and promotional concepts aligned to commercial goals
- Monitor performance daily and adjust bidding, audience segments, and messaging to maximise return
- Drive consistent revenue growth, margin contribution, improved average order values, and stronger repeat purchase behaviour
- Enhance the ecommerce funnel end-to-end from landing pages to product detail pages, internal search, cart, checkout, and post-purchase flows
- Build and execute a trading calendar covering promos, bundles, upsells, tactical markdowns, seasonal pushes, and more
- Identify commercial opportunities across pricing, merchandising, product mix, and user journeys
Requirements
- 35 years in ecommerce, digital trading, growth marketing, or related roles
- Strong Google Ads, Merchant Centre, GA4, and Tag Manager capabilities
- Hands-on experience managing ecommerce platforms (WooCommerce ideal; Shopify/Magento welcomed)
- Understanding of key ecommerce levers: Conversion optimisation SEO basics Product data hygiene Feed management Promotional mechanics
Qualifications
- Formal education/certifications not specified
Salary & Benefits
- Salary range not specified
Key Partnerships
- Marketing & Creative asset development, campaign alignment
- Product & Buying Teams new ranges, priorities, launches
- Sales & Accounts B2B portal adoption and buyer needs
- Customer Support friction and feedback analysis
- Logistics & Ops dispatch reliability and fulfilment workflows
- Development & External Vendors fixes, features, releases
Success in This Role Looks Like
- Paid media engines that reliably deliver profitable sales
- Conversion rates and average order values trending upward
- Product feeds that stay healthy and compliant
- Accurate tracking and actionable reporting
- Stable, fast sites showing month-over-month improvements
- Increased adoption and efficiency of the B2B platform
- Clear communication and ownership across all trading workflows
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Marketing / advertising / PR Jobs in Gauteng
In Gauteng, the marketing, advertising, and public relations (PR) landscape is constantly evolving, with a strong emphasis on digital media and innovative storytelling. Typically, job seekers in this field can expect to find opportunities across various industries, including technology, financial services, manufacturing, and retail. Generally speaking, these roles offer a dynamic work environment that combines creativity, strategic thinking, and analytical skills.
When it comes to compensation, salaries for marketing, advertising, and PR professionals in Gauteng are generally within the R500 000 – R1 million per annum range, although this can vary significantly depending on factors such as experience, company size, industry sector, and specific job requirements. Typically, senior roles or those in larger companies tend to command higher salaries. However, it’s essential to note that these figures are only a rough guide, and actual salaries may differ based on individual circumstances.
Common skills required for marketing, advertising, and PR professionals include proficiency in digital marketing tools such as Google Analytics and Adobe Creative Suite; excellent writing, communication, and presentation skills; the ability to develop and implement effective campaigns across multiple channels; strategic thinking and problem-solving skills; and a strong understanding of market trends and consumer behavior. Other essential skills often include project management, budgeting, and team leadership capabilities.
Industry sectors that commonly employ marketing, advertising, and PR professionals include technology, financial services, manufacturing, retail, and tourism. These roles can also be found in non-profit organisations and government entities. Typically, companies in these industries require professionals who can develop and execute marketing strategies, create engaging brand experiences, and manage public relations initiatives.
Career development opportunities for marketing, advertising, and PR professionals are numerous. Often, entry-level positions serve as a launching pad for more senior roles, such as account manager or creative director. Senior professionals may pursue leadership positions, start their own agencies, or transition into related fields like business development or sales.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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