Midrand: Paid Search Manager posted by Deka Minas (Pty) Ltd

About the Role

Plan, develop, execute, track and report across paid search and Google Ads display campaigns. Manage key media strategies across paid search, social and display channels, as well as effectively manage and optimize each channel and Google Ads display campaigns. Possess a firm understanding of the primary online marketing channels: SEO, paid search, social platforms, content marketing, targeting, and retargeting. Have working knowledge of the paid search platforms and implement campaigns and have the ability to work across multiple accounts.

Key Responsibilities

• Manage and deliver Paid Search planning activities.
• Develop tactical Paid Search strategies to assist in the achievement of operational marketing goals.
• Manage online marketing campaigns and negotiate service level agreements to ensure successful campaigns and value for money.
• Plan, coordinate, and supervise activities relating to campaigns.
• Develop and/or deliver a plan for significant aspects of a product, service or marketing area under guidance from senior colleagues.
• Plan and manage the delivery of projects within an area of professional expertise, using an appropriate project management methodology to give assurance that intended outcomes are achieved.
• Manage a portfolio of projects while reporting to senior colleagues.
• Liaise with key resources and stakeholders (Marketing Managers, Channel Managers, Wider Digital function and Digital Marketing Team).
• Deliver a budget for an area of the organization or conduct complex analyses on budget progress in other areas of the organization.

Requirements

• 3-5 years’ hands-on experience within a PPC campaign management environment.
• 3-5 years’ digital marketing experience.
• Experience within a financial services industry and Ecommerce (advantageous).

Qualifications

• Grade 12/ SAQA Accredited Equivalent (essential).
• Relevant degree and/or Diploma (advantageous).

Salary & Benefits

• Salary: TBD.

How to Apply

Please submit your personal information to Deka Minas you freely and willingly issue the business consent to make use of such data for the specific purpose of securing you either permanent or temporary employment. Our business makes use of a POPIA compliant database and you have the right to access, right to correction and right to deletion of your personal information.