Polokwane: Digital Marketing Manager posted by Bright Placements

About the Role

We are seeking a result-driven Digital Marketing Manager to lead and execute our digital marketing strategy. The successful candidate will be responsible for increasing brand awareness, driving customer acquisition, and improving online engagement across all digital channels.

Key Responsibilities

• Manage and grow the company’s online presence and brand visibility.
• Lead content strategy in collaboration with internal teams and external partners.
• Analyse performance metrics and optimize campaigns to maximize ROI.
• Develop, implement, and manage comprehensive digital marketing strategies.
• Oversee campaigns across SEO, SEM, social media, email marketing and paid advertising.

Requirements

• Proven experience as a Digital Marketing Manager or similar role.
• Strong knowledge of SEO, PPC, Google Analytics, and social media platforms.
• Experience with marketing automation and CRM tools.
• Excellent analytical, communication and project management skills.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field.