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South Africa: Marketing Coordinator – Franschhoek posted by HotelJobs

South Africa: Marketing Coordinator – Franschhoek posted by HotelJobs

Posted on 2025-08-12 00:00:00

Employer HotelJobs
Category Other Sales/Marketing
Location South Africa  / South Africa

Job Summary

Luxury Boutique Hotel requires a qualified and experienced Marketing Coordinator.Main Responsibilities:Quality and achievement of collaborating efforts with the hotel teams on all matters impacting the public communications and relationsProviding content support to sales teams responsible for OTAs, OTOs and traditional trade relationshipsDelivery of cutting-edge marketing and communication materialResponsible for co-ordinating marketing specific site inspections with media / PR agencies.Design and production of all brand creative content and collateral.Support the wider marketing function on key projects, campaigns and additional workload as and when required to do soAchievement of quality improvements as agreed by the Department Management in response to Market feedbackSavings made through negotiating improved pricing for marketing materialsProvide support in the execution of digital marketing campaigns across SEO/SEM, social media (Facebook, Instagram, LinkedIn etc), email, and webCoordinate and assist with email marketing campaigns, including building emails, segmenting audiences, and tracking performance.Monitor campaign performance and generate reports using tools like Google Analytics and social insights dashboardsAssist with website content updates, light CMS work (e.g., WordPress)Stay up to date with digital marketing best practices, tools, and trendsIdentify trends and insights, and optimize spend and performance based on the insight.Instrument conversion points and optimize user funnelsEvaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriateExperience and Skills:Minimum of 3 years experience in digital marketing, social media, or content coordination.A basic understanding of the hospitality and wine industry (high end) would be beneficial.Familiarity with SEO/SEM basics, PPC, content strategy, and community engagementSocial tools: Hootsuite, Later, Meta Business SuiteAnalytics tools: Google Analytics, Facebook InsightsKnowledge on Email platforms like Mailchimp, Campaign Monitor, or similarKnowledge of CMS platforms: WordPress or similarGraphic design skills (e.g., Canva, Adobe Creative Suite – In-Design, Photoshop, Illustrator, WordPress) and MSPowerPoint.Inherent Requirements:Diploma or Bachelors degree in MarketingProcess excellence and service deliveryExcellent quality and attention to detailInnovation for resultsAbility to work effectively when under pressureTeamwork and cross organisational collaborationAnalytical mindset comfortable reviewing metrics and translating them into insightsCurious, collaborative, and eager to grow in a fast-paced marketing team

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