South Africa: Social Media and Online Reputation Management Specialist posted by Headhunters

Our client, based in Elandsfontein (East Rand), is currently looking to employ an experienced Social Media & Online Reputation Management Specialist to join their team.

Minimum 5 years experience in Social Media Management, Digital Marketing, or Paid Media Management will secure.

An exciting career opportunity awaits you!

Requirements:

• Matric / Grade 12 (minimum).

• Bachelors Degree or National Diploma in Digital Marketing, Business Management, Communication, or related field.

• Minimum 5 years experience in Social Media Management, Digital Marketing, or Paid Media Management.

• Proven experience managing and growing brand presence across Facebook, Instagram, LinkedIn, and YouTube.

• Working knowledge of Facebook Business Manager, LinkedIn Campaign Manager, YouTube Studio, and Google Analytics.

• Experience using social media listening, monitoring, and analytics tools.

• Strong copywriting, creative, and analytical skills.

• Excellent written and verbal communication skills.

• Ability to manage multiple platforms, campaigns, and deadlines simultaneously.

• Proficient in MS Office and online marketing tools.

Key Performance Areas:

• Social Media Management (30%)

• Online Reputation and Community Management (25%)

• Content Creation and Campaign Management (20%)

• Reporting and Analytics (15%)

• Digital Marketing Support (10%)

Responsibilities: Social Media Management

• Develop, implement, and manage social media content calendars across platforms.

• Create and schedule engaging content aligned with brand objectives.

• Manage paid media campaigns on Facebook, Instagram, and LinkedIn.

• Ensure consistent brand tone, imagery, and messaging across all digital channels.

• Monitor campaign performance and optimise for engagement and reach.

• Stay updated on emerging digital trends and best practices.

Online Reputation and Community Management

• Monitor and respond to online reviews, comments, and messages on platforms such as Google, Facebook, and HelloPeter.

• Maintain a positive brand image by resolving complaints and highlighting positive engagement.

• Track and report on customer sentiment, feedback trends, and community growth.

• Escalate potential risks or PR issues and assist in crisis communication when necessary.

Content Creation and Campaign Management

• Collaborate with marketing teams to conceptualise and execute social media campaigns.

• Create or coordinate visual content (images, videos, graphics, etc.).

• Manage relationships with creative teams or external agencies where applicable.

• Develop campaign briefs and monitor performance against KPIs.

Reporting and Analytics

• Compile weekly and monthly performance reports for all digital platforms.

• Measure campaign ROI and provide actionable insights and recommendations.

• Track engagement, reach, impressions, follower growth, and sentiment analysis.

• Present analytics and reports to management for review and strategy planning.

Digital Marketing Support

• Assist the Digital Marketing Manager with research, project execution, and content updates.

• Contribute to the planning and implementation of digital marketing initiatives.

• Support the integration of social media insights into broader marketing and customer engagement strategies.

Competencies:

• Strong understanding of social media and online engagement principles.

• Excellent written communication and content creation skills.

• Analytical, organised, and detail oriented.

• Confident, proactive, and innovative thinker.

• Ability to handle pressure and manage multiple priorities.

• Customer-centric with strong problem-solving abilities.

Please consider your application unsuccessful should you not receive a response within 2 weeks of applying.