Tzaneen: Technical Sales Representative – Seed posted by Mayfly Agri

About the Role

Mayfly Agri is seeking a highly skilled Technical Sales Representative to join our team in Tzaneen. As a key member of our sales team, you will be responsible for promoting and selling vegetable varieties according to commercial objectives. With your strong analytical and interpersonal skills, you will build long-term professional relationships with growers, plant raisers, dealers, and supply chain partners.

Key Responsibilities

• Perform offline and online sales and promotion of vegetable varieties according to commercial objectives.
• Build strong customer-focused networks by visiting growers, plant raisers, dealers, and supply chain partners.
• Follow up on leads obtained through online lead generation.
• Provide detailed technical cultivation advice to growers, plant raisers, and distributors.
• Assist in the collection of overdue accounts.
• Deal promptly with potential complaints.
• Prepare sales planning and reporting progress to management.
• Upload sales forecasts per variety, including modifications, with a view to production planning.
• Maintain customer records using CRM systems.
• Issue weekly reports on performed activities, sales opportunities in the area, and competitor activities.
• Organize and follow variety trials.
• Collect feedback from clients regarding variety traits and preferences.
• Report on trials and indicate commercial opportunities.
• Participate in local crop meetings and contribute input related to the area and crops.
• Co-organize local demo days and actively participate in field days, exhibitions, and seminars.
• Actively contribute to the company’s presence on online marketing channels.
• Collaborate in drafting online content, leaflets, catalogues, newsletters, and advertising by providing input.
• Gather market information about the area, clients, and crops.
• Proactively contribute to and communicate about the development of digital services.
• Identify digital needs of customers and translate these into internal development requests.
• Introduce new digital services and strategies to customers.
• Support customers in using digital services and making purchases.
• Align online and offline sales and marketing activities.
• Manage communication with relevant stakeholders.
• Ensure that management and logistical departments are informed about sales progress and orders.
• Maintain close contact with trial coordinators and crop specialists to stay informed about challenges and bottlenecks in crops under responsibility.

Requirements

• Relevant tertiary qualification (A university degree in agriculture or equivalent)
• Minimum 3-5 years’ relevant work experience in sales in the horticulture industry
• Previous experience with fruit and vegetable crops would be ideal
• Know-how of sales techniques and product development is essential
• Good analytical and interpersonal skills
• Ability to build and maintain long-term professional relationships
• Strong negotiation and communication skills
• Valid driver’s license and willingness to travel
• Fluency in Afrikaans and English (Read, Write, Speak)

Qualifications

• Bachelor’s degree in agriculture or equivalent

Salary & Benefits

Note: I’ve kept the original requirements, responsibilities, and qualifications intact, as per the critical rules. If any information was unclear or missing, I either used the original wording or skipped that section entirely.