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Cape Town City Centre: National Reefer & Regional Sales Manager – Western Cape

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Job Description

National Reefer & Regional Sales Manager | Western Cape | Permanent Lead one of South Africa’s most strategically important cold-chain and regional sales portfolios. This senior commercial role offers the opportunity to shape market strategy, drive growth, and influence national performance within a complex logistics environment. Reporting into senior leadership, this role carries full accountability for the Western Cape regional sales performance across dry cargo, out-of-gauge, and IMDG, alongside national ownership of the reefer and cold-chain vertical. The focus is on translating strategy into execution, expanding market share, improving yield, and developing differentiated logistics solutions that respond to evolving customer and trade dynamics. The role is highly outward-facing, requiring strong market presence, disciplined sales leadership, and the ability to align multiple stakeholders behind a clear commercial agenda. The client is a well-established international shipping and logistics organisation with a strong footprint in South Africa. Known for operational reliability and investment in specialised cargo solutions, the business is focused on growth, value creation, and deepening customer partnerships across key trade corridors. What You’ll Do Lead and execute regional sales strategy for the Western Cape across dry, OOG, and IMDG cargo. Own national commercial strategy and growth for the reefer and cold-chain vertical. Translate global and national strategies into executable regional plans with measurable outcomes. Drive disciplined pipeline management, pricing compliance, and achievement of volume, revenue, and yield targets. Develop new business within the reefer segment, reducing reliance on transactional or legacy cargo. Lead commercial development of intermodal, inland, and value-added service offerings. Build and maintain senior-level customer relationships across the reefer value chain. Provide commercial oversight of cold treatment and steri market segments. Generate actionable market intelligence and competitive insights. Represent the business in key customer forums and industry engagements. What You Bring Senior commercial or sales leadership experience within shipping, logistics, intermodal, or cold-chain environments. Strong understanding of the Western Cape export economy, perishables, and reefer market dynamics. Proven ability to drive regional market development and new business growth. Demonstrated people leadership capability within matrix-managed organisations. Strong commercial judgement, negotiation skills, and execution discipline. What Success Looks Like Sustainable growth in reefer and regional cargo volumes and profitability. Improved market penetration and diversification within the cold-chain segment. High-performing, accountable regional sales team aligned to clear targets. Strong customer retention and increased wallet share through integrated solutions. Clear visibility of pipeline, performance, and market trends to senior leadership.
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