Cape Town City Centre: SENIOR RETAIL SALES CONSULTANT – BEDROOM & SLEEP SOLUTIONS to be based at our Northgate (M5 Interchange), Cape Town branch

THE MINIMUM REQUIREMENTS FOR THE ROLE ARE: NON-NEGOTIABLE REQUIREMENTS: Matric / Grade 12 (or equivalent) qualification, combined with demonstrated experience in a retail sales environment and the ability to engage customers confidently on the shop floor and close sales professionally. Clear evidence of using consultative selling techniques (needs analysis, solution-based recommendations) rather than transactional or pressure-driven sales. A proven track record of achieving sales targets while maintaining positive customer relationships, repeat business, and minimal discount reliance. The ability to work accurately with POS and CRM systems , maintaining correct records, processing transactions efficiently, and minimising errors. Consistent attendance, punctuality, and reliability, with the willingness to work retail hours and weekends , combined with a strong commitment to customer service and brand representation. WILL ALSO COUNT IN YOUR FAVOUR IF YOU HAVE: Experience in furniture, home goods, bedding, or mattress retail. Existing knowledge of sleep science, mattresses, or ergonomics (training can be provided). Experience generating positive online reviews (Google, Hello Peter, etc.). Strong upselling and cross-selling capability with accessories and add-ons. Experience building long-term customer relationships and referrals. DUTIES WILL INCLUDE: Customer Engagement & Consultation Greeting and engaging customers in a warm, calm, mature, and professional manner, creating a welcoming and pressure-free environment. Building rapport through genuine interest and emotional awareness, reading body language and adjusting approach accordingly. Assessing and qualifying customer needs by asking insightful questions about sleep concerns, lifestyle, budget, space, and preferences. Listening attentively and patiently, ensuring customers feel understood, valued, and supported throughout their journey. Sleep Solutions Expertise & Product Guidance Developing and maintaining strong product knowledge across mattresses, bed bases, bedroom furniture, accessories, and promotions. Confidently discussing sleep-related topics and explaining how the right sleep solution impacts quality of life, health, and wellbeing. Guiding customers through the Comfort Solutions Lab Sales Process, clearly explaining the science, fitment process, and personalised recommendations. Presenting tailored solutions aligned to customer needs and budget, starting from premium options and working down where appropriate, without overwhelming the customer. Sales Execution & Closing Applying consultative selling techniques to recommend appropriate sleep solutions without aggressive or transactional selling. Upselling and cross-selling relevant accessories (e.g. pillows, mattress protectors, bases, warranties) in a value-driven manner. Recognising buying signals and addressing objections calmly and confidently. Closing sales accurately and professionally without relying on excessive discounts, free delivery, or pressure tactics. Customer Follow-Up & Relationship Building Conducting post-purchase follow-ups to ensure customer satisfaction and managing expectations around delivery or product use. Re-engaging undecided customers and maintaining relationships that lead to repeat business and referrals. Delivering a level of service that contributes to positive online reviews and long-term brand trust. Operational Excellence & Administration Processing sales transactions accurately and efficiently using Bed King POS, CRM, and inventory systems. Maintaining accurate customer records, CRM notes, and follow-up actions. Managing cash-ups, invoicing, and daily administrative tasks with attention to detail and integrity. Minimising errors and ensuring compliance with internal processes and standards. Showroom & Brand Standards Maintaining a clean, organised, and inviting showroom that the brand standards at all times. Ensuring pricing, promotions, displays, and merchandising are accurate and visually aligned. Proactively identifying and addressing stock, display, or store presentation issues. Team Contribution & Continuous Improvement Working collaboratively with colleagues, managers, delivery teams, and customer service departments. Supporting, guiding, and mentoring junior team members where appropriate. Participating actively in training, coaching sessions, and product or process assessments. Sharing insights, feedback, and improvement ideas with management to enhance store performance and customer experience. IF YOU HAVE THE FOLLOWING QUALITIES, THEN THIS ROLE IS FOR YOU: Client Focus You are genuinely interested in people and their needs. You enjoy understanding customers sleep concerns and take pride in helping them find the right solution, not just making a sale. Listening Skills You listen more than you talk. You ask thoughtful questions, pick up on subtle cues, and make customers feel heard, understood, and comfortable throughout their journey. Persuasiveness You can confidently guide customers toward the right decision without being pushy. You explain value clearly, handle objections calmly, and close sales through trust and insight rather than pressure or discounts. Results Orientation You are motivated by achieving targets and delivering results, while still maintaining high service standards. You understand that strong sales performance comes from doing the right things consistently. Integrity You sell ethically and honestly. You care about doing whats right for the customer and the brand, and you build trust through transparency and professionalism. Negotiating You are able to reach mutually beneficial outcomes by balancing customer needs with business objectives. You stand up for the organisations interests while remaining fair, explore what matters to the customer, set clear goals for each interaction, and work toward solutions that preserve long-term relationships. Social Skills You are comfortable engaging with people from all walks of life. You approach customers with ease, build rapport naturally, show genuine interest in others, and communicate in a way that feels warm, respectful, and professional. Analysing and Forming Opinions You take a thoughtful and structured approach to problem-solving. You gather relevant information, identify root causes, and draw logical conclusions that support sound recommendations and confident decision-making.