Cape Town: Marketing Coordinator posted by Ad Talent Africa

Who we are: A leading Financial Services company.

What we do: We offer affordable and reliable financial services to the emerging consumer.

What we are looking for: A Marketing Coordinator.

What you will do:

• Document campaign briefs, detailing objectives, target audience, messaging, channels and KPIs
• Collaborate with team members to create engaging campaign assets, such as ad creatives, landing pages and social media content
• Monitor campaign progress and make real-time adjustments to optimise performance
• Produce post-campaign reports with a comprehensive analysis of key metrics, insights gained, ROI and recommendations for improvement
• Liaise with relevant Country Managers and stakeholders as required
• Manage communication across various channels and platforms
• Contribute ideas and input for the overall marketing strategy and tactics
• Stay up-to-date with marketplace trends and developments
• Assist the Brand Manager in the creative process as needed
• Manage and upload all invoices for the marketing department, ensuring timely payments
• Ensure all artwork files are current, accurately stored and easily accessible

What you need:

• Grade 12 or equivalent
• Minimum 3 years of experience in an administrative or marketing role (essential)
• Relevant industry experience (desirable)
• Understanding of core marketing principles (essential)
• Knowledge of media and communication processes (essential)
• Social media knowledge (essential)
• Strong verbal and written communication skills
• Excellent administrative and organisational abilities
• Strong interpersonal skills and ability to work collaboratively
• Keen attention to detail and accuracy
• Knowledge of marketing principles (essential)
• Knowledge of marketing and communication processes (essential)
• Knowledge of online advertising platforms (essential)
• Knowledge of social media (essential)

Additional Skills

• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and experience with digital marketing tools and platforms (e.g., social media management tools, CRM software)
• Ability to work independently, manage multiple tasks and prioritise effectively
• A proactive mindset with strong problem-solving skills
• Basic analytical skills to interpret campaign performance metrics