Cape Town: Marketing Coordinator posted by Ad Talent Africa
Job Description
Who we are: A leading Financial Services company.
What we do: We offer affordable and reliable financial services to the emerging consumer.
What we are looking for: A Marketing Coordinator.
What you will do:
- Document campaign briefs, detailing objectives, target audience, messaging, channels and KPIs
- Collaborate with team members to create engaging campaign assets, such as ad creatives, landing pages and social media content
- Monitor campaign progress and make real-time adjustments to optimise performance
- Produce post-campaign reports with a comprehensive analysis of key metrics, insights gained, ROI and recommendations for improvement
- Liaise with relevant Country Managers and stakeholders as required
- Manage communication across various channels and platforms
- Contribute ideas and input for the overall marketing strategy and tactics
- Stay up-to-date with marketplace trends and developments
- Assist the Brand Manager in the creative process as needed
- Manage and upload all invoices for the marketing department, ensuring timely payments
- Ensure all artwork files are current, accurately stored and easily accessible
What you need:
- Grade 12 or equivalent
- Minimum 3 years of experience in an administrative or marketing role (essential)
- Relevant industry experience (desirable)
- Understanding of core marketing principles (essential)
- Knowledge of media and communication processes (essential)
- Social media knowledge (essential)
- Strong verbal and written communication skills
- Excellent administrative and organisational abilities
- Strong interpersonal skills and ability to work collaboratively
- Keen attention to detail and accuracy
- Knowledge of marketing principles (essential)
- Knowledge of marketing and communication processes (essential)
- Knowledge of online advertising platforms (essential)
- Knowledge of social media (essential)
Additional Skills
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and experience with digital marketing tools and platforms (e.g., social media management tools, CRM software)
- Ability to work independently, manage multiple tasks and prioritise effectively
- A proactive mindset with strong problem-solving skills
- Basic analytical skills to interpret campaign performance metrics
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