Western Cape: Sales Engineer posted by Persona Staff

About the Role

As a Sales Engineer at Persona Staff, you will be responsible for designing and updating PCB designs with analog and digital subsystems, while also managing the full sales cycle from prospecting through to closing deals. You will work closely with internal engineering teams to ensure accurate solutions and provide project support. Your primary goal will be to build and maintain strong customer relationships while identifying new business opportunities.

Key Responsibilities

• Design / update existing PCB designs with analog and digital subsystems.
• Respond to sales inquiries from new and existing clients.
• Formulate suitable technical and commercial solutions to meet customer requirements.
• Conduct site inspections, when required, to gather the necessary details for accurate quotation preparation.
• Prepare and compile quotations, tenders, technical documentation and costing schedules.
• Ensure proposals align with company and customer commercial terms and conditions.
• Gather and organize all required returnable documents and attachments for tender submissions.
• Perform cost calculations to determine project margins and selling prices
• Liaise with internal engineering teams to ensure accurate solutions and provide project support.
• Follow up on the status and outcomes of submitted tenders and quotations.
• Source updated pricing from internal teams and preferred suppliers for accurate costing.
• Manage the full sales cycle from prospecting through to closing deals.
• Provide technical support and guidance to customers.
• Take over special projects outside of core function on an ad hoc basis.
• Stay up to date with industry trends, competitor activity, and market opportunities.
• Represent the company at trade shows
• Build and maintain strong customer relationships while identifying new business opportunities.

Requirements

• BSc/BEng Degree or Diploma in Electrical or Mechanical Engineering (or equivalent).
• At least 5 years proven experience in technical sales or a similar role within the engineering sector.
• Strong technical aptitude and ability to understand customer applications and requirements.
• Excellent communication, negotiation, and presentation skills.
• Self-motivated, target-driven, and able to work independently.
• Valid driver’s license and willingness to travel for client visits and exhibitions nationally and internationally.
• Matric certificate.
• Ability to work in a team.

Qualifications

No formal education or certifications are required for this role.